Digital Marketing Intern - Kolkata, India - Goodtech Mind

Goodtech Mind

Verified Company

Kolkata, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

We are searching for a highly-creative digital marketing manager to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand's influence locally while also increasing brand loyalty and awareness.

Digital Marketing Job Requirements and Responsibilities:
Designs, builds, and maintains our social media presence.

Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

Identifies trends and insights and optimizes spend and performance based on the insights.

Brainstorms new and creative growth strategies through digital marketing.

Plans, executes, and measures experiments and conversion tests.

Collaborates with internal teams to create landing pages and optimize user experience.

Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

Identifies critical conversion points and drop off points and optimizes user funnels.

Collaborates with agencies and other vendor partners.

Evaluates emerging technologies.

Provides thought leadership and perspective for adoption where appropriate.

Digital Marketing Qualifications / Skills:
Creating and maintaining client relationships

Self-motivated yet customer-focused

Proficient in marketing research and statistical analysis

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

Education, Experience, and Licensing Requirements:
Bachelor's or master's degree in marketing or a related field

0-1 working experience in digital marketing, particularly within the industry

Experience in optimizing landing pages and user funnels

Experience with A/B and multivariate experiments

Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)

Working knowledge of ad serving tools

Experience in setting up and optimizing PPC campaigns on all major search engines

Working knowledge of HTML, CSS, and JavaScript development and constraints

Hiring Stages

Round 1 :
Technical interview testing hard and soft skills

Round 2 :
Interview with the founder of the company.

Round 3 :
HR Interview.

Why work with us

At GOODTECHMIND, you have the opportunity to

1 month training (no stipend)

5 month internship ( 4-8k stipend as per performance in training. After complete successful completion internship as per performance get 3-8lpa offer)