Jr. Digital Marketing Executive - Navi Mumbai, Maharashtra, India - Endurance Tech
Description
Job description:
Responsibilities:
Reviewing and analyzing c3controls web content for areas that can be improved and optimized
Reviewing and analyzing competitors' web content and SEO techniques for insights and opportunities
Identifying powerful keywords to drive valuable traffic
Preparing detailed strategy reports
Producing/recommending calls-to-action and sales copy to convert visitors
Producing/recommending SEO content for blogs, websites, and social media accounts
Tracking content performance and making appropriate edits to improve content performance
Developing and executing effective link building strategies
Keeping updated on both white hat and black hat SEO strategies to stay within the latest guidelines
Contributing to internal documentation of updated SEO guidelines and processes
Experience and Qualifications:
- Minimum batcher's and 4 years of Agency Experiences
Job Responsibilities:
Develop and implement effective digital advertising strategies across various platforms, including Google Ads, Facebook Ads, Instagram Ads, Twitter Ads, and LinkedIn Ads.
Create, optimize, and manage ad campaigns on Google Ads and social media platforms to maximize reach, engagement, and conversions.
Perform keyword research and develop ad copy that is compelling, relevant, and aligned with campaign goals.
Monitor and analyze campaign performance, including click-through rates (CTR), conversion rates, and return on ad spend (ROAS). Make data-driven adjustments to optimize campaign performance.
Collaborate with cross-functional teams, including graphic designers, content creators, and marketing managers, to ensure cohesive ad messaging and branding.
Stay updated on industry trends, platform updates, and best practices in digital advertising.
Provide regular reports and analysis on campaign performance, highlighting key metrics, insights, and recommendations for improvement.
Stay informed about changes in advertising policies and ensure compliance with advertising guidelines and regulations.
Monitor and manage advertising budgets effectively, ensuring optimal allocation and efficient spending.
Stay abreast of emerging technologies and tools in the digital advertising landscape, recommending and implementing new strategies to improve campaign effectiveness.
Continuously evaluate and identify opportunities to improve campaign targeting, messaging, and performance to drive increased ROI.
Requirements:
Bachelor's degree in marketing, advertising, business, or a related field.
Proven experience in managing Google Ads and social media advertising campaigns.
Strong understanding of digital marketing concepts, including PPC advertising, audience targeting, and campaign optimization.
Proficient in using Google Ads, Facebook Ads Manager, and other social media advertising platforms.
Analytical mindset with the ability to analyze data, identify trends, and make data-driven decisions to optimize campaigns.
Excellent communication skills, both written and verbal.
Strong attention to detail and the ability to manage multiple projects simultaneously.
Creative thinking and problem-solving skills to develop effective ad campaigns.
Familiarity with SEO principles and practices is a plus.
Google Ads certifications or other relevant certifications are a plus.
Knowledge of marketing automation tools and CRM systems is a plus.
Ability to adapt to changes in the digital advertising landscape and quickly learn new tools and techniques.
Prior experience in content marketing, B2B growth strategies and SEO
Working knowledge of search engine optimization best practices
Excellent verbal and written communication skill (English)
Familiarization with Google Analytics, Bing Webmaster Tools and analytics platforms in general
Experience with website optimization tools and technical SEO best practices
Strong organizational, time management and analytical skills
Ability to manage and prioritize multiple projects
Ability to work within a team and independently
Self-starter attitude with the ability to handle frequent feedback
Ability to translate technical content from English to Spanish
Strong knowledge of international SEO best practices
Experience running PPC campaigns in Google, Facebook, etc. with proof of previously successful campaigns
Salary:
₹40, ₹65,000.00 per month
Schedule:
- Day shift
Supplemental pay types:
- Overtime pay
- Performance bonus
- Yearly bonus
Application Question(s):
- Zapier Knowledge
- Semrush Knowladge
- Microsoft Clarity Knowledge
Education:
- Bachelor's (preferred)
Experience:
- Digital marketing: 4 years (preferred)
Facebook Advertising: 3 years (preferred)
- Met
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