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    Senior Associate - Bengaluru, India - Meesho

    Meesho
    Meesho Bengaluru, India

    2 weeks ago

    Default job background
    Description
    :

    About the team:

    The brand marketing team at Meesho comprises brand, media, insights, social and creative teams. We collaborate with business and product stakeholders, and external partners to bring the brand communications of Meesho to life.Our aim is to enhance the quality of awareness of Meesho and its key messages. Ensuring we reach the right cohorts with the right message at the right time, leading to strong business and brand health growth. We are building a brand that can endure the test of times and be loved by all value conscious shoppers of India. If you are excited about driving 10X growth for India's only true and profitable e-commerce platform, then this might be the role for you.We believe our work is as good as our culture, we have tons of fun in jamming sessions on ideas, celebrating wins and we cover for each other in tough times. Best if you experience this in person.

    About the role:

    As a Senior Associate- Brand Marketing, you will play a pivotal role in supporting our brand marketing initiatives, while executing campaigns and strategies that enhance brand visibility. This role offers an exciting opportunity to contribute to the growth and success of our brand through various marketing channels.

    We are we looking for:1. Proven ability to assist in the development and execution of brand marketing strategies, including campaign planning, content creation, and brand activations2. Ability to collaborate with external agencies and vendors to execute brand marketing initiatives and campaigns effectively3. Strong project management skills with the ability to coordinate multiple projects simultaneously and drive them to successful completion.

    About the Role:

    As a Senior Associate- Brand Marketing, you will play a pivotal role in supporting our brand marketing initiatives, while executing campaigns and strategies that enhance brand visibility. This role offers an exciting opportunity to contribute to the growth and success of our brand through various marketing channels.

    We are we looking for:

    1. Proven ability to assist in the development and execution of brand marketing strategies, including campaign planning, content creation, and brand activations

    2. Ability to collaborate with external agencies and vendors to execute brand marketing initiatives and campaigns effectively

    3. Strong project management skills with the ability to coordinate multiple projects simultaneously and drive them to successful completion.

    What will you do:

    Assist in the development and implementation of brand marketing plans and campaigns to achieve brand objectives

    Conduct market research and analyze consumer insights to identify trends and opportunities for brand growth

    Collaborate with cross-functional teams including agency partners, media team, creative team, and social and influencer team, to ensure brand consistency across all touchpoints

    Manage the creation and production of marketing collaterals

    Maintain brand guidelines and ensure adherence to brand standards in all marketing communications

    Stay updated on industry trends and best practices in brand marketing to propose innovative ideas and strategies.

    What you will need:

    Educational background in marketing, communications, journalism, or a related field.

    1-2 years of experience in brand marketing support roles with a proven track record of success in developing and executing effective campaigns

    A growth mind-set & strong sense of ownership

    Strong understanding of marketing principles and branding concepts

    Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.

    Demonstrated ability to multitask, prioritize, and meet deadlines in a fast-paced environment

    Creative thinking and problem-solving skills with a keen attention to detail

    Data-driven thinking


    Note:     For your candidature to be considered on this job, you need to apply necessarily on the redirected career page of the company as well.

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