Marketing Executive - Kanpur, Uttar Pradesh, India - Superhouse Education Foundation

Deepika Kaur

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Deepika Kaur

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Description

Job description for marketing executive:

Profile involves promoting the school's brand, programs, services to prospective students, parents, and the wider community.

Following are job responsibility for the marketing profile:
- **Website and e

- communication**:


  • Creating, managing and updating online portal of school.
  • Solving queries of audiences.
  • Promoting the school's achievement, goal and values.
  • Planning, creating and posting relevant content on digital platforms.
  • Work on SEO.
-
Marketing collateral and material:


  • Designing and developing marketing material for school's events.
  • Selection and ordering of promotional merchandise for exhibitions/events and for use as corporate gifts.
  • Maintain the stock of marketing collateral (flyers, brochures, etc.)
  • Planning and executing school newsletter and magazines.
-
Public relation:


  • Liaison with the other departments for inhouse activities.
  • Interacting and communicating with communities.
  • Timely promotion of school, event and achievement near area of operation.
  • Inviting renowned personalities for school visit and events.
  • Organise open shows.
-
Advertising:


  • Creating and developing advertising plans.
  • Collaborating with advertising agencies.
  • Booking and tracking adverting campaign.
-
Events:


  • Organise event for the target audience.
  • Organise exhibitions.
  • Organise openhouse competitions.
-
Market intelligence:


  • Gathering information on competitor schools and programmes.
  • Stay uptodate with the market trend.
  • Assisting the management in coping up with the changes.
  • Analysis of market and future planning.

Educational Requirement:
Bachelor degree in Marketing or business; Post graduate (preferably MBA in Marketing)


Experience:
Minimum 5 years relevant experience in marketing, social media marketing, Online Reputation and PR.


Excellent communication is highly required.

Salary:
Up to ₹25,000.00 per month


Schedule:

  • Day shift

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