Marketing Executive - Kanpur, Uttar Pradesh, India - Superhouse Education Foundation
Description
Job description for marketing executive:
Profile involves promoting the school's brand, programs, services to prospective students, parents, and the wider community.
Following are job responsibility for the marketing profile:
- **Website and e
- communication**:
- Creating, managing and updating online portal of school.
- Solving queries of audiences.
- Promoting the school's achievement, goal and values.
- Planning, creating and posting relevant content on digital platforms.
- Work on SEO.
Marketing collateral and material:
- Designing and developing marketing material for school's events.
- Selection and ordering of promotional merchandise for exhibitions/events and for use as corporate gifts.
- Maintain the stock of marketing collateral (flyers, brochures, etc.)
- Planning and executing school newsletter and magazines.
Public relation:
- Liaison with the other departments for inhouse activities.
- Interacting and communicating with communities.
- Timely promotion of school, event and achievement near area of operation.
- Inviting renowned personalities for school visit and events.
- Organise open shows.
Advertising:
- Creating and developing advertising plans.
- Collaborating with advertising agencies.
- Booking and tracking adverting campaign.
Events:
- Organise event for the target audience.
- Organise exhibitions.
- Organise openhouse competitions.
Market intelligence:
- Gathering information on competitor schools and programmes.
- Stay uptodate with the market trend.
- Assisting the management in coping up with the changes.
- Analysis of market and future planning.
Educational Requirement:
Bachelor degree in Marketing or business; Post graduate (preferably MBA in Marketing)
Experience:
Minimum 5 years relevant experience in marketing, social media marketing, Online Reputation and PR.
Excellent communication is highly required.
Salary:
Up to ₹25,000.00 per month
Schedule:
- Day shift
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