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    Digital Marketing Manager - hyderabad, India - Earthful

    Earthful
    Earthful hyderabad, India

    3 weeks ago

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    Description

    Looking for a highly enthusiastic growth hacker & 360 degree media strategist, who can manage Earthful's User growth journey end-to-end, across paid & organic channels (Facebook, Instagram, Google, WhatsApp, Email, Website SEO, etc)

    Location: Full-time position, based out of Hyderabad

    Roles and Responsibilities:

    • Strategize on Monthly Marketing Budget across channels & campaigns
    • Strategize, Build and Optimize Ad campaigns across Meta, Google, Marketplace Ad platforms
    • Post campaign Analytics to develop insights for optimizations
    • Funnel optimization for improving overall platform RoAS
    • Media management- Optimize on Ad creatives, Ad copy and Landing pages across platforms
    • Overall Website Funnel optimization- through experiments on Content, UI/UX features, etc.
    • Improving Retention funnel through Retargeting Ads, WhatsApp and Email campaigns, etc.

    Skill sets:

    • Minimum 2 years hands-on experience in Digital Marketing (Meta Ads, Google Ads)
    • Strong Analytical bend & Data driven
    • Must have hands-on knowledge of Facebook Ads Manager, Google Ads platform, Google Analytics, Facebook Business Manager, Google Merchant Centre, other relevant dashboards for Digital marketing
    • Good Communication skills - written and verbal.
    • Strong Google sheets or Excel knowledge

    Be a part of Earthful's Family

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    About Earthful

    Earthful is an FMCG company focused in the health and wellness space. The founders (Sudha Gogineni and Veda Gogineni) are graduates from IIT Kharagpur and ISB with a multitude of experience across multinational companies & startups, such as Uber, Meesho, Deutsche Bank, ITC. Earthful is an early stage startup and hence the candidate will have the opportunity to work closely with the founders. We are looking for a candidate passionate about scaling a startup.

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