About mohan rao:
Experienced digital marketer. Proficient in diverse advertising platforms such as Google, Microsoft, and Meta. Skilled in utilizing analytics and reporting tools for data-driven insights. Versatile across multiple industries and adept at managing CMS platforms like WordPress.
Experience
Paid Media Campaign Manager
dentsu
Mar 2021 - Present (2 years 6 months)
- Should be able to manage all paid campaigns on Google, Yahoo, Bing and Meta - to
maximize ROI, drive traffic, and customers.
- Track, report, and analyse PPC initiatives and campaigns
- Plan, develop and implement strategies for clients.
- Prepare and present reports regularly based on clients requirement.
- Complete keyword research, writing ad copies and setting up search campaigns across
platforms.
- Handling, monitoring campaigns across platforms and suggesting optimisation changes to
improve KPIs/ROI.
- Analytical capabilities to understand data and provide meaningful insights
- Should have handled multimillion dollar clients individually and as a team.
- Should be able to lead a larger team and train them according to their skills. Provide
valuable feedback on their growth and a development plan for their career.
- Attend all project/client on boarding calls and able to handle the calls individually.
- Quality check the work done by the team and provide feedback to improve the efficiency.
- Conduct training on a regular basis to keep the team up to date on the domain.
- Recommend appropriate audience segments based on client’s target
- Recommend appropriate channel tactics, platforms, and partners
- Understands Goals and Objectives of Brand and build strategies
- Understands Digital Transformation and Audience management
- Understanding of the concepts of reach, frequency, ROI and latency
- Experience working with 3rd party Media vendors
- Understands Marketing funnel and strategize campaigns as per goal
- Solid understanding of ad serving and verification tools, and other tools.
Education
Amity Online
Postgraduate Degree, Digital Marketing Management
Sep 2021 - Mar 2022
Jawaharlal Nehru Technological University, Hyderabad
Bachelor of Technology (BTech), Computer Science and Engineering
2009 - 2013
Professionals in the same Marketing / Advertising / Public Relations sector as mohan rao
Professionals from different sectors near Hyderabad, Hyderabad
Other users who are called mohan
Jobs near Hyderabad, Hyderabad
-
Sr Cloud Data Engr Data Specialist AWS
1 week ago
Vision Excel Career Solutions Hyderabad, IndiaJob Title AWS Python andSpark Asset Management Data EngineeringMORE ABOUT THISJOBWhat We Do forOur Asset & Wealth ManagementClientsAt Coforge ourData Engineers are dedicated to enabling our Asset & WealthManagement clients to achieve the impossible. We strive torevolutionize the ...
-
Tele Caller
6 days ago
Jaspire Foregin Education Hyderabad, IndiaRole & responsibilities · Role: Tele Caller · Responsibilities: · Make outbound calls to prospective students to introduce them to consultancy services discuss the higher education plans and understand their needs and preferences. · Regularly follow up with interested students an ...
-
Executive Assistant to CEO
4 hours ago
Direct apply
KVR International Foundation Andhra, IndiaJOBS - Executive Assistant · Location: KVR International Foundation, Andhra Pradesh, India · Job Summary: · Key Responsibilities: · Manage the CEO's calendar and schedule meetings, appointments, and travel arrangements · Act as the point of contact between the CEO and other staff ...