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    Senior Digital Marketer - Hyderabad, India - WeOwn

    WeOwn
    WeOwn Hyderabad, India

    2 days ago

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    Description

    Job Description - Digital Marketing Executive

    Responsibilities:


    • Plan and execute digital marketing campaigns: SEM, email, social media & display advertising campaigns. Leverage property portals, Facebook & as performance channels.


    • Manage & optimize performance media channels with a strong focus on lead generation & deliver quality leads within the set CPL goals.


    • Managing online brand and project campaigns to raise brand awareness.


    • Should have experience in identifying target audiences across devices and devising digital campaigns that engage, inform and motivate the user to take desired action.


    • Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).


    • Identify trends, insights and optimize spends as well as performance based on the insights. Should have experience in A/B and multivariate testing & optimization.


    • Should have strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Should have experience in optimizing landing pages and user funnels.


    • Collaborate with agencies, publishers, ad-networks and other vendor partners.


    • Overall responsibility for media strategy and planning to deliver leads and walk-ins and revenue generation as per the target.

    Desired Candidate Profile:


    • Minimum of 3-5years of experience in digital marketing, preferably in a Real Estate


    • Bachelor's degree/Post Graduation


    • Strong knowledge of SEO, SEM, PPC, social media, email marketing, and content marketing best practices


    • Excellent written and verbal communication skills, including copywriting and editing


    • Experience with marketing automation tools, CRM platforms, and web analytics software


    • Ability to work independently and in a team environment, managing multiple projects and priorities simultaneously


    • Strong analytical skills and attention to detail, with a track record of using data to inform decision-making


    • Creativity and a passion for digital marketing and emerging technologies.

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