- Develop a dynamic and goaloriented marketing plan defining the brand's communication strategy.
- Collaborating crossfunctionally with operations teams, agencies, and individuals for graphic design, PR, influencer marketing, etc.
- Drive marketing plans for new product and store launches, overseeing execution and strategic alignment.
- Lead the design, implementation, and upkeep of visual merchandising across 8 stores to ensure consistent brand representation and optimize sales impact.
- Build out and execute a comprehensive social media strategy to engage target audiences, foster brand loyalty, and drive growth through content creation and community building.
- Maintain the brand's website and drive sales across the brand's website and other online marketplaces.
- Conduct store visits, gather customer feedback, collaborate with store managers and regional teams, and build out the brand's communication plan both instore and out of the store (through emailers, WhatsApp, inmall communication, etc.)
- Cultivate relationships with external partners, explore collaboration opportunities with likeminded brands and individuals, and manage brand collaterals effectively.
- Analyze monthly reports, performance of marketing initiatives and promotions, and provide insights, and best practices to build out the brand's marketing 8 to 10 years of experience in Marketing, experience with a retail brand preferred.
- Good communication and team management experience.
- An uncompromising focus on execution with a nononsense attitude towards goals and deliverables.
- A creative bent with a discerning eye for detail and the confidence to think differently.
- Understanding the luxury retail environment is an added Graduation (Any stream)
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Burgundy Brand Collective - Mumbai, India - Burgundy Hospitality Private Limited
Description
Marketing Manager - Gourmet GiftingJob Title:
Marketing Manager (Provenance)
Job Description:
Reporting:
Business Head
)