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    Revenue Management Analyst - hyderabad, India - PepsiCo

    PepsiCo
    PepsiCo hyderabad, India

    5 days ago

    Pepsico background
    Description
    Responsibilities
  • Support BU RM Lead on Pricing, Pack Price, Mix and Trade Spend analysis and recommendations for AOP, three-year pricing roadmap, ad-hoc projects playbook, sugar tax, competition tactical moves, etc.
  • Data gathering from variety sources – internal and external ( desk research, syndicated data, competition, etc.)
  • Perform analyses – market trends, key observations, translating complex data into insights
  • Formulate hypothesis & options for pursuing to ensure competitive position in marketplace – formulate volume, revenue, profit, share change impact
  • Development of pricing strategies for recommendations
  • Support BU RM Promo Spend analysis
  • Analyze consumer promotion effectiveness by product, customer for MT / eCom channel eg. Which consumer promotions result in best Lift?
  • Analyze ROI of trade spends by product, market eg. Are there overall country level optimization opportunities by better allocating regional/area budgets? Which type of trade promotion works best for different products/markets?
  • Develop view-point on elasticity of volume to changes in RCP, Trade Spend, ND, etc. by product, market: Is there a positive trade-off that we can make for particular product, market?
  • Develop profitability waterfall at granular level that can be rolled up as required: Are there zones / areas / districts that have lower revenue realization compared to similar geographies? Why?
  • Support BU RM Lead on monthly Pricing Council and quarterly Pricing Governance reporting
  • Support VP RM on monthly RM reporting scorecard
  • Support VP RM on implementation of analytics dashboard – including design & UAT, maintaining database update for RM analytics
  • Track pack performance of PEP & Competitors MENA FOBO has 17 markets, each with either Nielsen or Canadean data – CSD & LRB
  • Maintain database of each market pack price mix line up of PEP & competitors
  • Maintain database pack P&L model of each market and run simulation when required
  • Liaise with agency , Finance, & Transformation team for automation project
    • Qualifications

    Specific education/certification, specific functional experience, language etc NEEDED for the job. Please note that this is not necessarily the incumbent's personal background.

  • Finance or Business degree
  • Consulting background preferred with FMCG projects exposure or 3-year pricing experience
  • Insightful, focused on the big picture, team player, strong communication skills, well-organized, self-starter.
  • Strong analytical & numerical skills
  • Advance excel and power point (advanced/master level)
  • Advanced knowledge of SQL, PowerBI to be able to analyze and solve for complex hypotheses using multiple data sources.
  • Data Science – Basic/Intermediate
  • Effective problem-solving skill s to devise solutions to drive profitability and support revenue and market share goals.
  • Financial modelling – P&L simulations; applying financial data to consumer research findings and output
  • Diligent and attention to details
  • Good story telling and ability to articulate analyses in a clear & concise manner.

    • Main interactions within & outside organization / External & Internal Environmental Factors – Key job roles both internally and externally that the job-holder interacts with on a daily, weekly, monthly basis. What is the nature of the interaction? What are the complexities of the environment in which this position exists?

  • Internally – BU RM Lead and Sector VP
  • Externally, project-based interactions with Bottlers/Franchise partners and Research vendors/agencies

    • Comments – key challenges/unique aspects of the position, for example, what is the most difficult challenge for the role over the next 12 months?

  • Change of organization structure and new ways of working
  • Work remotely with minimal knowledge about the markets and businesses
  • Multiple projects – ability to multitasks, delivering on time with good quality work
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