PPC Executive - Gurgaon, India - White Collar Realty

White Collar Realty

Verified Company

Gurgaon, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Position:
PPC Executive

Responsibilities:

As a Performance Marketing Specialist, you play a crucial role in efficiently executing and optimizing performance-oriented advertising campaigns across a range of platforms, including Google Ads, Bing, Facebook, LinkedIn, Instagram, Twitter, and YouTube.

Your proficiency should extend to native marketing, and you should be well-versed in tools like Taboola and Quora.

Your primary duties involve:

Managing largescale performancefocused PPC campaigns through advanced PPC management platforms.
Crafting engaging ad copies and conducting A/B testing to enhance performance.
Analyzing complex data from multiple sources to derive valuable insights and make datadriven decisions to improve campaign performance.
Designing landing pages and generating pertinent content.
Overseeing audience targeting and keyword selection.
Implementing measures to mitigate click fraud.
Staying uptodate with the latest trends in SEM and PPC.

Key Skills:

PPC Analyst, PPC Specialist, Paid Advertising Expert, Google Ads Specialist, Pay-Per-Click Manager

Skills & Requirements:

Proven expertise in PPC, bid management, and optimization techniques.
Proficiency in content management systems, such as WordPress.
Familiarity with online analytics tools, including Google Analytics, Web Trends, and Tableau.
Knowledge of various online marketing platforms, including Facebook, AdWords, and Yahoo.
Strong understanding of digital marketing and SEO principles.
Advanced proficiency in Microsoft Excel and PowerPoint.
Exceptional written communication skills and content creation capabilities.

Qualifications:
A minimum of a bachelor's degree in any discipline

Job Type:
Full-time

Work Schedule:
Day shift (6 days a week)

Salary:
Competitive and commensurate with experience and skills

Facilities:
Free pick-up and drop-off services from the nearest metro station

Job Types:
Full-time, Permanent

Salary:
₹40, ₹60,000.00 per month

Benefits: