Senior Content Write/Content Lead - Any Location, India - iimjobs

iimjobs Any Location, India

2 weeks ago

Full time

Description

Job Description :

We are looking for an experienced Senior Content Write/Content Lead, as part of the marketing team to drive and produce content .
The role will have to experiment with communicating a new financial product to a B2C audience, driving meaningful messaging in novel ways.
The writer must learn to catch the pulse of prospective customers, understand their needs and position the company strategically in the market.

Responsibilities :

Design content marketing strategies and set shortterm goals
Ideate and plan the content calendar for the month and ensure timely execution of the same
Undertake content marketing initiatives to achieve business targets
Create and draft content for clients content properties such as blogs, websites, ebooks, social media etc
Draft copy for digital campaigns such as Linked In, etc
Collaborate with design to produce high quality collateral
Deliver engaging content on a regular basis and inspire team members
Edit, proofread and improve content
Optimize content considering SEO and Google Analytics
Maintain and update website content regularly and analyse web traffic metrics
Share content through various channels, ensuring strong web presence
Receive customer feedback and generate ideas to increase customer engagement
Support PR team in drafting articles for publishing in the media, drafting press releases, press announcements, etc
Take an active interest in analysing metrics of all published content, use feedback to improve engagement metrics on social media & campaigns
Work on content management systems such as HubSpot
Follow and implement best practices for content optimization such as finding and using relevant keywords, etc
Work with the relevant teams to develop content marketing ideas to push content to relevant TG

Qualifications :
years of experience in writing content

Experience in content for online sector will be a huge plus ,
Experience on working in different content formats including blogs, epapers, video scripts, landing pages, websites, sales collaterals, social media, emailers etc
Bachelor's degree; English/Journalism graduates preferred
Familiarity with CMS tools like Hubspot or WordPress will be good
Have a fairly good understanding of keywords and SEO
Immaculate written and oral communication skills and a penchant for marketing internet products

Attitude :

Should be able to thrive in a fastpaced environment and can juggle multiple projects at a time
Very meticulous
Ability to adapt and works well with people and teams
Up to date with content trends, social media etc
Overall friendly attitude, knows how to work hard and party hard

Additional Information :

Be part of an experienced founding team that has a highly successful startup trackrecord
Work with a team backed by some of the best global investors
Flexible working hours; we are wellequipped to allow our teams to work remotely, whenever they want
Competitive salary with other employment perks

Please Note :

Annual Salary $80,000 $175,000.
Remote Positions Available.
Immediate Job Hiring.
UK Based Business.

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