Marketing Executive - Pune, India - Optamark
1 week ago
Description
Key Responsibilities:
As a Marketing Executive, you will play a pivotal role in developing and executing effective marketing strategies
Your responsibilities will encompass:
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Content Creation: Develop engaging and high-quality content for various marketing channels, ensuring alignment with our brand voice and resonating with our target audience.
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LinkedIn Marketing: Lead our LinkedIn marketing efforts by creating compelling posts, engaging with industry connections, and leveraging the platform for networking and lead generation.
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Social Media Management: Oversee and curate our social media presence across platforms, creating and scheduling content, responding to inquiries, and fostering a vibrant online community.
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Digital Marketing: Contribute to the development and execution of comprehensive digital marketing strategies, including SEO, SEM, and display advertising, to drive website traffic and enhance online visibility.
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Blogging: Craft insightful and informative blog articles on relevant industry topics to establish thought leadership and provide valuable insights to our audience.
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Content Posting: Coordinate and manage the consistent posting of engaging content across digital channels, ensuring a cohesive and compelling online presence.
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Market Research: Conduct thorough market research to identify trends, competitor strategies, and emerging opportunities. Translate findings into actionable recommendations.
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Performance Tracking: Monitor and analyze the performance of marketing campaigns, initiatives, and channels. Use data-driven insights to optimize strategies and drive results.
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Report Generation: Generate regular reports detailing key performance metrics, ROI, and other relevant data. Present findings and recommendations to the management team.
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Team Supervision: If applicable, provide leadership and mentorship to a marketing team, ensuring effective task delegation, performance management, and professional growth.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or related field. Master's degree a plus.
- Proven success in LinkedIn marketing, social media management, and digital marketing.
- Strong content writing and communication skills, adaptable to different audiences and channels.
- Proficient in market research methodologies, performance tracking, and data analysis.
- Experience in supervising and leading teams, with a focus on fostering a collaborative and highperforming environment.
Pay:
₹35, ₹40,000.00 per month
Benefits:
- Work from home
Schedule:
- Evening shift
- Fixed shift
- Monday to Friday
Application Question(s):
- Do you have your own device to work from home?
Education:
- Bachelor's (required)
Experience:
- Digital marketing: 2 years (preferred)
Social Media Management: 2 years (preferred)
- Linked
- CRM software: 2 years (preferred)
- Smartlead: 1 year (preferred)
- Klenty: 1 year (preferred)
Language:
- English (required)
Shift availability:
- Overnight Shift (required)
- Night Shift (required)
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