Digital Marketing Associate - Hyderabad, India - Gleecus TechLabs Pvt. Ltd

Gleecus TechLabs Pvt. Ltd

Verified Company

Hyderabad, India

6 days ago

Posted by:

Deepika Kaur

beBee Recuiter

Digital Marketing Associate

Roles and responsibilities

Plan and execute all digital marketing, including SEO/SEM, Link Building, Ad Campaign Management
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, SEO Activities and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touch points
Instrument conversion points and optimized user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Job requirements and qualifications

BS/MS degree in marketing or a related field
Proven working experience of 24 years in digital marketing
Demonstrable experience leading and managing SEO/SEM, Marketing, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics)
Experience in setting up and optimizing Google Adwords & Linkedin campaigns
Working knowledge of Wordpress
Strong analytical skills and datadriven thinking
Uptodate with the latest trends and best practices in online marketing and measurement