Jobs
>
Gurgaon

    Assistant Marketing Manager, Consumer Marketing - Gurgaon, India - TMB (Trusted Media Brands)

    TMB (Trusted Media Brands)
    TMB (Trusted Media Brands) Gurgaon, India

    4 days ago

    Default job background
    Arts / Entertainment / Publishing
    Description
    About Us:

    TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Blooms, is powered by content that is inspired and created by our fans. Engaging more than 200 million consumers worldwide, our content — available across streaming TV, social media, web, and print — sparks curiosity, fuels laughter, and inspires people to live big, full, fantastic lives. Learn more about our brands, our data-driven marketing solutions, our award-winning licensing services, and much more at

    Location:

    Our office is in Gurgaon, India. This role will be a hybrid in-office / remote position, with the expectation of at least two (2) days per week in the office.

    About the role:

    The Consumer Marketing Team at TMB is looking for an Assistant Marketing Manager. This position will report to the Senior Marketing Manager, and be responsible for campaign setup, execution and analytics as well as supporting on strategy.

    About you:

    The ideal candidate for this role has an analytical mindset, excellent problem-solving skills and deep understanding of direct marketing principles. You will be responsible for campaign execution and assist with the evaluation of campaign results across various print channels. In addition, you have a strong attention to detail, ability to manage multiple projects, and have excellent communication skills.

    Your day-to-day:
    • Work with manager to setup campaigns, execute and provide campaign reporting, managing the campaign timeline and creative tickets via JIRA
    • Manage promotional back-end operations which includes keycode, promo grid and component creation for magazine and book campaigns
    • Perform as needed campaign analysis, creating hypotheses and optimization opportunities for future campaigns - Proactively identify and evaluate new campaign opportunities and convert them into short-term or long-term projects
    • Monitor and manage campaign analytics including performance tracking, summarize information without errors, supporting all direct mail and x-sell activity across magazine and book product lines
    • Prepare campaign / monthly reporting and re-forecasting of campaign results as needed
    • Collaborate actively with broader marketing and creative teams to ensure successful execution of day-to-day activities and campaigns
    • Participate in departmental or cross-team meetings to communicate results and issues
    • Execute reporting using advanced media valuation analysis and calculations in Microsoft Excel, using functions such as pivot tables, vlookups, IF formulas and data filters
    You have:
    • BA (Marketing or Business Administration) required
    • 3-4+ years' experience in Consumer Marketing as an analyst or marketer.
      • Prior media and/or subscription experience is preferred but not required.
    • Experience with campaign performance analytics such as but not limited to variance to plan analysis, Indices / test result analysis and Profit / LTV analysis.
    • Problem-solving skills, with an exceptional ability to digest new information, master new techniques and translate knowledge to others in a fast-paced environment
    • An ability to prioritize and organize issues / projects for self, internal team, and external partners
    • Excellent written and verbal communication skills, as well as presentation skills and ability to effectively collaborate
    • Strong attention to detail is a must and ability to catch errors
    • Experience in Google Analytics, Looker, and any BI tool a plus
    • Expert knowledge of Microsoft suite of products, specifically Excel and PowerPoint
    About this team:

    Our Direct-to-Consumer Marketing team is responsible for bringing new customers and subscribers across print and digital channels for our Family Handyman, Birds & Blooms, Reader's Digest and Taste of Home brands, along with bringing brand awareness to our other TMB brands. Bring your marketing experience, ideas and energy to TMB to help us reach our revenue goals.

    Our Benefits:

    We value our people and offer a collaborative and engaging culture. As a Trusted Media Brands employee, you will enjoy work/life balance, generous time off and comprehensive benefits and programs. Learn more about what life is like working at Trusted Media Brands at

    India specific benefits
    • Comprehensive Time Off policies
    • Maternity and Paternity Time off
    • Health Insurance & Wellness Benefits including access to OPD consultations*, Gym/Yoga studios, Teleconsultation/Telemedicine*
    • Access to Mental Health Reimbursement
    • Annual Sport reimbursement and Home office reimbursement
    • Office with in-house kitchenette
    Trusted Media Brands embraces inclusivity and values our diverse community. We are committed to building a team based on qualifications, merit and business need. We are proud to be an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

    This role is offered by TMB through Jukin Media India Private Limited.
  • Trusted Media Brands

    Marketing Manager, Consumer Marketing

    1 week ago

    Trusted Media Brands Gurugram, India Full time

    About Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Bloom ...

  • Trusted Media Brands

    Assistant Marketing Manager, Consumer Marketing

    1 week ago

    Trusted Media Brands Gurugram, India Full time

    About Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Bloom ...

  • KPMG India

    Business Consulting Consumer Markets Senior Advisor

    1 day ago

    KPMG India Gurugram, India

    About KPMG in India · KPMG entities in India are professional services firm(s). These Indian member firms are affiliated with KPMG International Limited. KPMG was established in India in August 1993. Our professionals leverage the global network of firms, and are conversant with ...

  • Haleon

    Consumer & Business Insights & Analytics (Cbia)

    1 week ago

    Haleon Gurugram, Haryana, India

    Are you truly passionate about brands? I mean roll up your sleeves and eat, sleep, breathe the creation of a brands? And more importantly, are you the person who thrives on the discovery of the insight that is the foundation for the brand? The consumer and market insight team at ...

  • MNR Solutions Pvt Ltd

    Consumer Delight

    1 week ago

    MNR Solutions Pvt Ltd Gurugram, Haryana, India

    **Role - Consumer Delight** · **Location - Gurgaon** · **Purpose of the Role**: · To seek & mine consumer insights, be the voice of the consumer at Bombay Shaving Company & provide insight driven recommendations for business decisions. · **Qualification & Experience**: · - Total ...

  • Otipy

    Avp - Brand & Marketing

    3 days ago

    Otipy Gurgaon, India

    **Leadership**: · - Thought leadership and strategic direction for both short term and long term based on the vision. · - Define the value proposition in consultation with the product team for each of the brands and their positioning. · - Build and maintain leadership of EFL bran ...

  • MNR Solutions Private Limited

    Consumer Insight

    1 week ago

    MNR Solutions Private Limited Gurugram, Haryana, India

    AM - Consumer Insights, we are looking for a person will do **Qualitative and Primary Research**: · **Purpose of the Role**: · To seek & mine consumer insights, be the voice of the consumer at Bombay Shaving Company & provide insight driven recommendations for business decisions. ...

  • MNR Solutions Pvt Ltd

    Consumer Delight

    1 week ago

    MNR Solutions Pvt Ltd Gurugram, Haryana, India

    **Role - Consumer Delight** · **Location - Gurgaon** · **Purpose of the Role**: · To seek & mine consumer insights, be the voice of the consumer at Bombay Shaving Company & provide insight driven recommendations for business decisions. · **Qualification & Experience**: · - Total ...

  • SALT Attire

    Digital Marketing Executive

    1 week ago

    SALT Attire Gurugram, Haryana, India

    1. Implement Strategies for ATL & BTL Advertising. · 2. Comfortable shooting her own videos. · 3. Implement innovative methods & ideas to increase Brand Awareness and Enhance Brand Positioning. · 4. Drive the Brand Strategy ensuring excellence in execution and delivery against Br ...

  • Grano69 Beverages Pvt Ltd

    Marketing Public Relations Executive

    6 days ago

    Grano69 Beverages Pvt Ltd Gurugram, Haryana, India

    Work location: Sector 44 Gurgaon - work from Office only · **Responsibilities**: · - Develop, maintain and implement a comprehensive brand building strategy as well as guidelines, systems and tools to ensure brand message consistency across multiple communication platforms. · - S ...

  • One World

    Rnd Executive- Feminine Care

    1 day ago

    One World Gurugram, Haryana, India

    **Role & Responsibilitie**s · - Experience of New Product Development, Product packaging, table testing. · - Conducting home tests in depth interview for gaining consumers insights. · - Analysing research data and research reports. · - Working on Feminine care range of products c ...

  • One World

    Rnd Executive- Wellness Care

    3 days ago

    One World Gurugram, Haryana, India

    **Role & Responsibilitie**s · - Experience of New Product Development, Product packaging, table testing. · - Conducting home tests in depth interview for gaining consumers insights. · - Analysing research data and research reports. · - Working on Feminine care range of products c ...

  • Aluco Glazing

    Influencer Marketing

    4 days ago

    Aluco Glazing Gurugram, Haryana, India

    **Job Title: Influencer Marketing SpecialistResponsibilities**: · 1. Develop and implement influencer marketing strategies to increase brand visibility and engagement across various social media platforms. · 2. Identify and establish relationships with relevant influencers, inclu ...

  • ApplyBoard

    Marketing Research Intern

    1 day ago

    ApplyBoard Gurugram, Haryana, India

    six core values · are our compass in our mission to Educate the World and the foundation of our unique company culture. As an organization built on a foundation of diversity, it's important that our team members are representative of the students from more than 150 countries that ...

  • Cayro Enterprises

    Marketing and Sales Executive

    3 days ago

    Cayro Enterprises Gurgaon, India

    **Duties & Responsibilities** · - Develop and execute marketing plans that support the business objectives for multiple product lines in a B2B environment · - Work with cross-functional teams, including sales, product management, and corporate marketing, to develop and implement ...

  • Haleon

    Territory Sales Executive

    1 week ago

    Haleon Gurgaon, India

    **Territory Sales Executive - Shrinagar**: · - Gurgaon, India · - Sales · gsknch · **Job Description**: · **Site Name**: Field Worker - IND Cx · - **Posted Date**: Aug · - ** · Job Description**:Form Territory Sales Executive Hello. We're Haleon. A new world-leading consumer hea ...

  • Midland Credit Management, Inc.

    Transfer Agents, Doj

    1 week ago

    Midland Credit Management, Inc. Gurugram, Haryana, India

    A Consumer Facing Temporary Worker is engaged through a staffing agency for a particular project or for a specific period of time, generally not to extend beyond six months. A temporary worker is considered an employee of the staffing agency and paid by such agency. All temporary ...

  • Geniemode Global Pvt. Ltd.

    Fashion Designer-domestic

    6 days ago

    Geniemode Global Pvt. Ltd. Gurgaon, India

    Working with the marketing team to plan seasonal campaigns that will help sell products in stores. · - Creating designs that meet brand standards and are appealing to consumers · - Coordinating with other members of the team including marketing, advertising, and public relations ...

  • Anov IP

    Social Media Content Creator

    1 week ago

    Anov IP Gurugram, Haryana, India

    Content Creator Responsibilities: · - Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms. · - Assisting the creative team with the design of promotional materials. · - Using social media to engage consumers, r ...

  • NielsenIQ

    Associate

    1 week ago

    NielsenIQ Gurgaon, India

    **Job Description**: · **ABOUT THIS JOB** · We won't say we can predict the future, but our team of Market Research Analysts gets pretty close. This role combines data analysis and client consultation from the start, with plenty of room for growth. You find the stories behind sca ...