Subject Matter Expert - Bengaluru, India - Annalect
Description
Department- Ad Operations
- Job posted on
- Jul 11, 202
- Employment type
- Full Time Employee
About us
We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world.
Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services.
Our agency brands are consistently recognized as being among the world's creative best.
Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services.
This is an exciting role and would entail you to
- Guide the team to setup and execute digital media campaigns using ad servers like Google Campaign Manager, Sizmek and Ad Form etc.
- Closely monitoring the daytoday operations and identify the potential gap in the process and try to resolve the same with the immediate supervisor's guidelines
- Troubleshoot campaign tracking issues across platforms / Adtech and proactively coming up with a solution
- Ascertaining the training requirements of the team to cater the smooth transition of all accounts/projects
- Assessing all issues and concerns faced by the team while carrying the daytoday operations and provide appropriate insights to the immediate supervision at right time to minimize the potential risks
- Ability to communicate technical information's with both Internal and Onshore partners effectively.
This may be the right role for you if you have
- 6 to 9 years of experience in managing digital media campaigns across different channels
- Deep understanding of Ad Serving technology tools and campaign management workflows
- Good understanding of various thirdparty tag specs and ad verification tools like IAS and DoubleVerify
- Strong individual contributor yet a good team player
- Good analytical skills, should be a problem solver and capable of translating analysis and insights into actionable business plans
- Commendable written and verbal communication
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