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    Head - Visual Merchandiser - Retail - Tamil Nadu, India - ATech

    ATech
    ATech Tamil Nadu, India

    4 days ago

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    Description

    Job Role :
    Head of Visual Merchandiser

    Open for PAN India


    Hiring Office :
    Chennai


    Job description:

    Role & responsibilities:

    • Adopting our global VM guidelines, developing India market approach, delivering world class VM and strategies to promote the brand and products in store.
    • To ensure that the brand communication are in sync with the global look and feel of the stores.
    • Maintaining and elevating the VM standards of the store
    • Creating new VM strategies to develop Multiple Brands including Own
    • Define, design, and implement a creative visual merchandising strategy.
    • Create appealing and eyecatching displays that optimize the customer experience at every point on the shopper journey.
    • Produce window displays, signs, interior displays, floor plans and special promotional displays.
    • Produce window displays, signs, interior displays, floor plans and special promotional displays.
    • Identify key messages and visual guidelines for every campaign across the annual marketing calendar.
    • Creating and implementing a visual merchandising strategy for all stores.
    • Ensuring the strategy is in line with the stores brand, products, and target market.
    • Generating sketches of visual displays that meet the stores visual design requirements.
    • Finalizing designs and creating detailed floor plans for display areas.
    • Sourcing the props, creative materials, and accessories for displays.
    • Installing and setting up window displays, walkways, counters, and instore displays through contracted vendors.
    • Changing displays to promote new product launches or to reflect festive or seasonal themes.
    • Ensuring uniformity of displays across multiple store locations.
    • Liaising with internal stakeholders like, buyers, marketing and retail merchandisers for in store displays in alignment with sales statergy.
    • Monitoring costs and working within budget.
    • Provide support to store teams to ensure brand and visual merchandising standards are understood and consistently upheld
    • Order and coordinate installation of VM supplies for seasonal / monthly changes for all stores in the region.
    • Train Store Management and Support teams on merchandising standards, proper fixture utilization and techniques
    • Organizing and sending weekly/monthly reports to the Head Office and implementing feedback
    • Building a vendor base for various branded supply elements for the region
    • Fostering VM creativity at stores through VM training, competition, store audits and VM captains
    • Researching lifestyle and design trends that will inform the visual merchandising strategy.

    Skill:

    • Proven experience in visual merchandising, preferably in a retail environment.
    • Creative flair and a keen eye for design and aesthetics.
    • Strong communication and interpersonal skills.
    • Ability to work independently and collaboratively within a team
    )
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