Digital Marketing Expert - Chandigarh, India - Tech Soft Solutions

Tech Soft Solutions
Tech Soft Solutions
Verified Company
Chandigarh, India

1 week ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description

Responsibilities:


Develop and Implement Digital Marketing Strategies:

  • Plan, execute, and optimize end-to-end digital marketing campaigns to achieve specific business objectives.
  • Identify target audiences, conduct market research, and analyze consumer behavior to inform marketing strategies.

Search Engine Optimization (SEO):


  • Conduct keyword research and analysis to improve website rankings and organic traffic.
  • Optimize website content and structure for search engine visibility and user experience.

Pay-Per-Click Advertising (PPC):


  • Create and manage PPC campaigns on platforms like Google Ads and social media channels.
  • Monitor campaign performance, adjust bids, and optimize ad copies to maximize ROI.

Must have knowledge of Website / Webpage Management:


Analytics and Reporting:


  • Monitor, analyze, and report on the performance of digital marketing campaigns using various tools and platforms.
  • Use datadriven insights to optimize strategies and make databacked recommendations.

Requirements:


  • Proven work experience as a Performance Marketing Specialist or similar role.
  • Proficiency in digital marketing tools and platforms such as Google Analytics, Google
  • Ads, Facebook Business Manager, YouTube etc.
  • Strong understanding of SEO principles, keyword research, and onpage/offpage
- optimization.

  • Experience in managing PPC campaigns and interpreting data to optimize performance.
  • Indepth knowledge of social media platforms and their respective advertising channels.
  • Analytical mindset with the ability to interpret data and draw actionable insights.
  • Excellent written and verbal communication skills.
  • Creative thinker with a passion for staying uptodate with industry trends and
- emerging technologies.

  • Team player with the ability to collaborate effectively across departments.
  • Must be able to generate the leads and can mature them.
  • Must be futuristic and ready to collaborate for long term.

Job Types:
Full-time, Permanent


Salary:
₹25, ₹35,000.00 per month


Benefits:


  • Paid sick time

Schedule:

  • Day shift
  • Morning shift

Supplemental pay types:

  • Performance bonus

Ability to commute/relocate:

  • Chandigarh, Chandigarh: Reliably commute or planning to relocate before starting work (required)

Education:


  • Bachelor's (preferred)

Experience:


  • Digital marketing: 5 years (preferred)
- total work: 10 years (preferred)


Language:


  • English (preferred)
  • Hindi (preferred)

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