Poulami Bandyopadhyay

Experienced Client Account Manager with expertise in end-to-end project management, project coordination, stakeholder management, and relationship building. Adept at creative project management, marketing campaign launch, data documentation, monitoring campaign performance metrics, and fostering teamwork across departments. Strong commitment to client satisfaction and brand alignment. 

Proficient in project management tools like Asana, Trello, Basecamp, Teamwave, Slack, Google Workspace, etc. for efficient Project Management. Acquired a basic working knowledge of Agile, Scrum, and Waterfall methodologies through self-studies.

Managed end-to-end project lifecycles, collaborating with a diverse team of specialists in Ads, SEO, Email marketing, Social media, Reporting, PR, Copywriting, Design, Videography, Editing, Web Development, and more. Orchestrated client onboarding and facilitated effective communication among key team members. Developed detailed campaign briefs, providing a strategic roadmap for successful project execution. Acted as the sole point of contact between clients and the internal team, ensuring smooth communication and client satisfaction. Managed project budgets and timelines, ensuring campaigns were launched within specified parameters. Collaborated in post-launch campaign evaluations with my team of specialists, identifying and implementing improvement opportunities.

Conducted professional market research to identify trends, customer demographics, psychographics, and marketing channels. Analyzed and evaluated promotional opportunities; built and maintained relationships with potential business partners; provided strategic branding recommendations to managers and executives. Collaborated directly with the founders and cross-functional creative teams to successfully execute clients’ requirements. Drafted SOPs and curated content based on business needs. Researched and wrote niche-specific content for publication on the company's social media profiles (LinkedIn, Instagram, Facebook). Wrote copy for high-converting landing pages and engaging websites. Managed teams of professionals and handled multiple projects simultaneously with ease.

B.Sc. (Honours) Botany

Professional Certificate in Graphic Design, Illustrations, Layout Design, Typography, and Creative Artwork, and is skilled in Adobe Creative Suite (Illustrator, Photoshop) and Canva (Video Creation & Editing) 

Diploma in Information Technology Application 

Marketing with Purpose from Microsoft 

Ongoing Copywriting Course with ‘Terribly Tiny Tales’ on ‘Writing That Sells’ 

Pursuing Google Project Management: Professional Certificate Course