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Suraj Kumar  Biswal

Suraj Kumar Biswal

Strategic Sales Manager | B2B SaaS Sales
Kolkata, Kolkata

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About Suraj Kumar Biswal:

Hi, I 'm Suraj Biswal. An Experienced Business Development Manager/ Account Manager with a 5-year track record in delivering B2B SaaS solutions to large and mid-sized clients. I specialize in high-impact sales strategies, innovation, and team leadership, fostering organizational growth.

What I cherish most about my job is the opportunity to engage with a wide array of individuals across various industries, with a particular emphasis on connecting with business leaders and CXOs. This allows me to gain invaluable insights into their respective industries and to craft tailored solutions to address the challenges they encounter. Of course, I also find satisfaction in closing big-ticket deals, acquiring new clients, and achieving sales incentives.

Beyond work, I explore diverse cuisines through cooking, travel avidly, and create digital content as a Canva graphic designer.

Always eager to connect with others in similar domains. Lets connect for mutual success!

Key Competencies:

• B2B SaaS Sales
• Enterprise Sales
• New Business Development
• P&L Management
• Customer Relationship Management
• Go-to-Market Strategy
• Team Management
• Sales Process Management
• Account Management
• Partner and Customer Relationship Management
• Consultative and Value Selling
• Relationship Building
• Contract Negotiation and Deal Closing
• Cross-selling and Upselling
• Excellent Presentation and Communication Skills

Proficient in Technologies: MS Office, Salesforce CRM, Office 365.

Experience

Sage (UK) Limited

Manager - Business Development Sep 2021 – Present

Introduction of Sage: Sage is FTSE100 Index company with over 7 million customers. Sage is a leader in accounting, financial, HR and payroll technology across the world for more than 40 years.

  • Lead new business development initiatives in India and the Asia Pacific region, engaging finance leaders within enterprises and unicorns through consultative selling.
  • Surpassed year-over-year revenue goals by 25%, by identifying and actively pursuing new business prospects, while supervising an energetic team dedicated to business growth.
  • Successfully onboarded and nurtured a diverse clientele, growing the client portfolio by 30% through strategic client engagement, relationship-building, and tailored solutions.
  • Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
  • Successfully negotiated complex deals with customers by leveraging existing relationships within the organisation as well as external partners where appropriate.
  • Cultivated and maintained strong relationships with C-level executives and key stakeholders in Large and Mid Enterprises and startups ensuring long-term client loyalty.

Lockstep (is currently a subsidiary of Sage)

Head of Sales Development Sep 2021 – Aug 2022

  • Build and lead a team of 5 top performing SDRs that consistently exceeded quota.
  • Aligned with sales to optimise outreach strategies, conversion, and workflow.
  • Assessed account-based marketing strategy for new demand generation and customer expansion.
  • Managed the sales pipeline and ensured that all opportunities were tracked and followed up on.
  • Worked closely with marketing to develop and execute a successful lead-generation campaign.

Inside Sales Account Manager

EchoApp, Mumbai Sep 2020 – Jun 2021

  • Achieved 110% of sales revenue target for AI based SaaS platform, effectively managing accounts and ensuring higher ROI for clients.
  • Cultivated strategic partnerships with key industry players and C-Level Executives, driving significant revenue growth and market share increase.
  • Lead team of 8 SDRs, steering performance to surpass targets, with a 20% surge in lead conversions through strategic goal setting, task delegation, and thorough work assessments.
  • Implemented streamlined lead qualification procedures and refining objection-handling techniques, reduced the average sales cycle length by 30%, accelerating deal closures and revenue realisation.

Oxford University Press

Senior Territory Executive   Jul 2018 – Aug 2020

  • Managed the OUP’s Key Account at Eastern India and ensured incremental growth in revenue with upselling, cross-selling and renewals.
  • Exceeded target by 115% in a high-stakeholder market, closing 25 new clients and effectively managing the sales process.
  • Drove YoY revenue growth of 43% by implementing innovative sales and marketing plans. Developed region-specific sales strategies for existing and new products.
  • Enhanced customer satisfaction from 81% to 95% by reviewing feedback, identifying areas for improvement, and implementing process enhancements.

Education

EDUCATION

KIIT UNIVERSITY – Bhubaneswar, India Jun 2018

MBA, Marketing & Operations

SOA UNIVERSITY – Bhubaneswar, India Jun 2013

Bachelor of Engineering, Electronics and Communications Engineering

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