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    Performance Marketing - Gurugram, India - Bijak

    Bijak
    Bijak Gurugram, India

    2 weeks ago

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    Description

    Bijak is looking for a Performance Marketing Specialist to join our team. The candidate will be responsible for managing performance marketing campaigns across various channels for diverse objectives of business.

    • Develop & manage acquisition campaigns across various channels including social, SEM, & display to drive revenue & increase ROI.
    • Optimize campaigns to achieve business objectives, such as lead generation, user acquisition, and revenue growth.
    • Should have knowledge of budgeting & vendor management.
    • Analyze campaign data and provide insights to improve performance and ROI.
    • Collaborate with the content and design teams to create ad copies, visuals, and landing pages.
    • Stay up-to-date with the latest trends and best practices in performance marketing

    Candidate Attributes

    • Bachelor's degree in Marketing, Business, or a related field / MBA preferred.
    • 5+ years of experience in digital marketing, with a focus on performance marketing.
    • Solid knowledge of digital advertising platforms, such as Google Ads, Meta/Facebook Ads, Ads, bing etc.
    • Strong analytical skills and experience with data analysis tools, such as Google Analytics, Excel, and Tableau.
    • Excellent communication and collaboration skills.
    • Candidates having experience working in D2C industry preferred.
    • Should be comfortable with IC role.
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