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    Advertising Sales Manager - Akola, India - Mirchi

    Mirchi
    Mirchi background
    Arts / Entertainment / Publishing
    Description

    To ensure revenue generation for the company

    · Making sales calls

    • Preparing client proposals & presentations
    • Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
    • Preparing sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
    • Maintain strong relationships with clients and agencies in the person's portfolio

    · Market Information

    • Conducting competition tracking and monitoring on frequent basis
    • Understand in detail about client spends at a brand level and then develop Go to Market approach
    • To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
    • Media Tracking to generate prospects

    · Provide written brief to programming for the spot / commercial based on inputs from client / agency

    · Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)

    · Ensure the pricing is maintained as per stipulated target

    · Work to bring the core brand creative to life by designing a multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR

    · Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment

    INTERNAL STAKEHOLDER MANAGEMENT:

    · Content Team, Finance, Scheduling, Corp Office etc

    TECHNICAL SKILLS & QUALIFICATION REQUIRED:

    · MBA / PGDM with 1-4 years of experience in Sales & Marketing from any Industry

    PERSONAL ATTRIBUTES:

    · Collaboration

    · Ability to work under pressure

    · Adaptability

    · Strong branding focus

    · Good Communication Skills

    · Understanding of local market & language is mandatory

    · Must be willing to travel locally for client meetings



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