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    Digital Marketing Executive - Pune, India - Ganison Industries

    Ganison Industries
    Ganison Industries Pune, India

    1 week ago

    Default job background
    Description

    Overview:

    The DigitalMarketing Executive plays a crucial role in developing implementingand managing marketing campaigns that promote the organization andits products or services. This role encompasses a wide range oftasks in the digital marketing sphere and requires an indepthunderstanding of various digital technologies andplatforms.

    KeyResponsibilities:

    • Develop and managedigital marketing campaigns
    • Optimize contentfor the website and social networkingchannels
    • Conduct market research and analyzetrends to identify new marketingopportunities
    • Monitor and analyze onlinepresence and performance
    • Implement and managePPC campaigns
    • Utilize SEO to increase webtraffic
    • Create and manage email marketingcampaigns
    • Coordinate with advertising and mediaexperts to improve marketingresults
    • Collaborate with the design and contentteams to ensure brand consistency
    • Stay up todate with digital marketing latest best practices andtechnologies

    RequiredQualifications:

    • Bachelors degree inmarketing communications or a relatedfield
    • Proven work experience in digitalmarketing
    • Demonstrable experience managing SEOSEM and PPC
    • Strong understanding of currentonline marketing concepts strategies and bestpractices
    • Experience with A/B and multivariateexperiments
    • Indepth knowledge of web analyticstools (e.g. Google Analytics)
    • Excellentanalytical and project management skills
    • Strongwritten and verbal communicationskills
    • Experience in optimizing landing pagesand user funnels
    • Familiarity with website andmarketing analytics tools

    digitalmarketing,seo,instagram marketing,facebookmarketing

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