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- Qualification:Graduate degree along with a recognized Social MediaManagementCertification.
- Location:Nunhai Agra. Age Range: 2535years.
- Compensation:Competitive aligned with industrystandards.
- Gender:Both genders are welcome toapply.
- Preference:Candidates with experience in the jewellerymanufacturing industry are preferred bringing a uniqueunderstanding of the sectors nuances also Content developmentexperience for better Social media growth in different platforms isbeenpreferred.
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Social Media Content Development Manager - Agra, India - Shikshakji
Description
AboutCompany:
JoinACPL Exports Pvt. Ltd. Indias foremost silver jewellery supplierboasting a 60year legacy and the prestigious title of HighestExporter for 17 consecutive years. With over styles and 4000new designs annually ACPL fosters an innovative culture where yourcreativity shapes the industrys future. ACPL s Agrabasedheadquarters and sq. ft manufacturing facilities supportedby a team of 2000 ensure global impact and adherence to industrystandards. ACPL values its employees offering competitivecompensation propelling your career forward in a thriving andglobally recognized organization. Become a vital component of ourexpansion strategy in the digital marketing space as we grow ourteam. Join us in shaping a dynamic and forwardthinking team as aSocial MediaManager.
AbouttheRole:
Asa Social Media Manager for ACPL Exports you will spearhead oursocial media strategy for a lasting impact in the digital space.Your role involves revitalising our online presence driving digitalengagement forging influencer collaborations and refining contentstrategy. To get a detailed understanding of the expectations weencourage you to review the Key Performance Indicators (KPIs)listed below. Your expertise will play a crucial role in shapingour brands digitalsuccess.
FunctionalParameters:TheKey Performance Indicators (KPIs) for the social media and ContentCreatorManager:
1.EngagementRate:
Target: Achieve an engagementrate of at least 5% on major social media platforms indicatingactive audienceinteraction.
2.Reach andImpressions:
Target: Increase monthly reachby 20% and impressions by 15% compared to the previous monthdemonstrating consistentgrowth.
3.LeadGeneration:
Target: Generate a minimum of500 leads per month through social media activities with a focus onquality leads aligned with targetdemographics.
4.ConversionRate:
Target: Achieve a conversionrate of 10% from leads generated through social media effortstranslating engagement into actionableoutcomes.
5.Influencer CollaborationMetrics:
Target: Collaborate with atleast two influencers per quarter achieving a total reach of 500000and generating a 15% increase in brandmentions.
6.ContentPerformance:
Target: Maintain an averageclickthrough rate (CTR) of 2% on shared content with a goal toincrease it by 0.5% eachquarter.
7.Brand Mentions andSentiment:
Target: Increase positivesentiment by 20% over the next six months with a goal to achieve atleast 1000 brand mentions permonth.
8.Social Media FollowerGrowth:
Target: Grow the overall socialmedia following by 15% in the next quarter focusing on organicgrowthstrategies.
9.Customer Retention andLoyalty:
Target: Achieve a 25% increasein repeat engagements from existing customers on social mediaplatforms over the nextyear.
10.ROI (Return onInvestment):
Target: Maintain a positive ROIaiming for a 20% increase in revenue attributed to social mediaefforts over the next fiscalyear.
Requirements
FundamentalParameters:
Benefits
MotivationalParameters: At ACPL we takepride in fostering a motivating work culture that promotes growthteamwork and excellence. Our commitment to providing the best careextends to our employees ensuring a supportive and inclusiveenvironment where your skills and dedication are highlyvalued.
CareerGraph: Joining ACPL Exportsmeans becoming an integral part of a vibrant team dedicated toelevating the silver jewellery industry. As a Social Media Manageryou will be at the forefront of shaping our digital success andleaving a lasting impact on the jewellery community. At ACPLExports we value talent development and offer a platform forenduring career growth. We extend an invitation for you to initiatea transformative journey toward an inspiring and fulfilling careerwith us. Apply today and contribute to our mission of redefiningthe digital landscape in the jewelleryindustry.
ApplicationProcess: We invite enthusiasticindividuals to apply for the Social Media Manager position at ACPLExports. Join our team and embark on a fulfilling career path insocial media. Your dedication and commitment will be rewarded withopportunities for professional growth anddevelopment.
Fundamental Parameters: Experience: A minimum of 5-8 years ofproven experience in social media management, and Contentdevelopment on different platforms demonstrating expertise indeveloping and implementing successful campaigns. Qualification:Graduate degree along with a recognized Social Media ManagementCertification. Location: Nunhai, Agra. Age Range: 25-35 years.Compensation: Competitive, aligned with industry standards. Gender:Both genders are welcome to apply. Preference: Candidates withexperience in the jewellery manufacturing industry are preferred,bringing a unique understanding of the sector's nuances also,Content development experience for better Social media growth indifferent platforms is been preferred.
