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Gurgaon

    Senior Commercial Manager, Urology APAC - Gurugram, India - Boston Scientific

    Boston Scientific
    Boston Scientific Gurugram, India

    6 days ago

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    Description

    Additional Locations: Singapore-Singapore; China-Shanghai; India-Haryana, Gurgaon; Japan-Tokyo; Korea-Kangnam-gu; Taiwan-Taipei City

    Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

    At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing – whatever your ambitions.

    Purpose Statement

  • Lead and execute the strategic project Greenhouse to accelerate growth in the region for Urology/Pelvic Health and drive incremental revenue of $30M+ over the next 3 years
  • Focus on prioritizing and trading off the most important opportunities and deliver on short-term and long-term goals
  • Develop a capital strategy with countries to broaden capital placements, increase service revenue, and protect against competition
  • Manage, develop, and coach the Upstream Marketing Manager and Digital Marketing Manager to build capabilities in customer insights and needs, market opportunity and portfolio pipeline
  • Broaden BSC's market share in existing and potential markets and drive above-market growth

    • Key Responsibilities

  • Lead strategic planning efforts for Greenhouse, working in partnership with Country Marketing and Franchise Marketing, to develop a fully detailed APAC Business Strategy to accelerate beyond the current growth
  • Lead the team to include market mapping, identification of potential gaps, and exploitation of new opportunities
  • Develop the APAC Strategic Plan, including market strategies aimed at maximizing market share, promoting new product launches, and building brand awareness
  • Manage and lead the Upstream Marketing Manager and Digital Marketing Manager
  • Develop APAC's capabilities across customer insights, capital equipment, digital, and market modeling
  • Lead the team to identifying customer loyalty, healthcare economics, government affairs and reimbursement
  • Execute ongoing identification of new business/distribution opportunities and markets, track competitors and market shifts, and review broad strategic direction
  • Gather market research and competitive data to enable the formation of country-specific strategic marketing plans
  • Capture and structure information from the field to produce updated market mapping and business sizing
  • Manage and oversee the APAC Greenhouse and Digital Marketing plan, ensuring effective utilization of a 4M+ budget
  • Develop, lead, and manage the execution of customer insights aligned with business needs
  • Design and implement conferences/symposium strategies and tactics to support the country plan
  • Develop appropriate clinical activities plan such as registries and post market studies for divisional studies
  • Quantify and prioritize reimbursement opportunities. Work with the local markets for execution
  • Spend 50% of time in the field to deliver on Greenhouse opportunities, uncover customer insights, understand capital opportunities, clinical activities, and gather market and competitor information
  • Make regular contact/communication with Divisional marketing personnel and sales/country management to ensure alignment of plans
  • Ensure alignment with other functions (Finance, Supply Chain, Health Economics, Marketing, Clinical, Regulatory, Quality)
  • Ensure awareness and compliance with applicable standard operating procedures to meet, comply with, and champion all quality and regulatory commitments of BSC
  • Participate in driving quality awareness in every employee, guiding the local organization toward improved performance and customer-oriented initiatives

    • Key Qualifications

  • At least an undergraduate degree from a reputable university. Candidates with MBAs will be preferred
  • Minimum 8 years of relevant experience in a related field
  • Track record of marketing with strategic planning and execution with strong KOL and stakeholder management in the medical industry, is essential. Experience in the medical device industry is preferred
  • Prior experience in core products from Urology/Women's Health and an understanding of the industry, procedures, solutions are preferred
  • Regional experience is a plus, with familiarity in the China/Japan markets
  • Excellent verbal and written communication skills in English are required, as the role involves communicating with stakeholders across APAC
  • Ability to work across different cultures
  • Ability to work in a fast-paced, demanding environment and multi-task effectively
  • Possess strong prioritization, project management and time management skills
  • Prior experience with people management and a track record of creating a culture to develop talent
  • Proficient in Microsoft Excel, Word, and PowerPoint
  • Mature and able to articulate ideas and concepts well in front of senior management
  • Displays drive and ambition to be developed and grow into more senior marketing roles
  • Demonstrates leadership potential
  • Willingness and ability to travel approximately 33% to 50% of the year

    • Requisition ID: 582912

    As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

    So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. And if you're a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you