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    Business Communications Manager - Bangalore, India - ABB

    ABB
    ABB Bangalore, India

    6 days ago

    Default job background
    OTHER
    Description

    Business Communications Manager

    Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.

    At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.


    You will be working as Business Communications Manager at global grade 11 and will be part of Process Automation business area for BA Function Communications division based in Bangalore, India. In this role you will be reporting to Senior Business Communications Manager and will be responsible for contributing to business objectives through the development and deployment of innovative and effective marketing communications activities in line with global and local communication strategies, standards and guidelines.

    Your responsibilities

    • Developing and implementing an innovative communications strategy for the industrial digital solutions in process automation to educate and inform key stakeholders such as market analysts, media, employees – as well as customers in collaboration with divisions
    • Aligning and developing communications in line with process automation digital priorities, working with the Chief Digital Officer and other members of the digital organization. Leading communications, including though leadership campaigns, internal communications, media relations, presentations, social media and web presence for the process automation digital business and accordance with ABB Way, processes and industry best practices
    • Growing ABB's digital thought leadership with the propagation of the 6 digital value pillars and central technology themes such as digitalization, AI, advanced analytics, industrial twin, APM. Planning and writing impactful messages and content to promote ABB as a partner of choice for industrial digitalization
    • Collaborating with divisions to promote industry-specific messaging on key themes, e.g. APM for instrumentation devices. Ensuring consistency in messaging at core and industry levels. Identifying and highlighting key technology wins, successes and applications in markets globally. Creating stories around these compelling topics in an effort to support and drive market leadership
    • Developing and executing media and PR strategy to increase share of voice and visibility of the ABB brand in digital topics across a broad channels including business and trade media, blogs, podcasts and broadcast. Supporting digital experts to become spokespersons. Analyzing and reporting results or metrics and communicating with stakeholders
    • Educating, engaging and exciting ABB employees to better understand and effectively promote Industrial Digital Solution offerings. Identifying and developing targeted and compelling content for internal stakeholders. Executing communication in internal channels such as viva engage, newsletter and townhalls
    • Analyzing and reporting results or metrics and communicating with stakeholders. Owning the budget for digital or industrial software communications programs and ensure budget alignment with quarterly cost tracking. Selecting suppliers in compliance with business supply chain policies and ensure economy of scale, using agreed metrics to show value creation and measure success

    Your background

    • Bachelor's or master's degree in engineering
    • Required with 10 – 15 years experience in marketing or marketing communications experience in a B2B environment (prefer technical or industrial environment)
    • Strong writing, editing, proofreading capabilities are mandatory
    • Proficient with software used by marketing communications professionals such as Microsoft suite, CMS (content management systems such as Sitefinity or Adobe), other martech stack
    • Leadership or management experience in working in a matrix organization

    More about us

    ABB is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. The Process Automation (PA) business area (>$6B revenue in 2021, 22,000 employees), automates, electrifies and digitalizes some of the most complex industrial infrastructures on this planet. Through its five divisions, it serves customers in the energy, process and hybrid industries – from hydrocarbons, chemicals, water, mining, minerals, pulp & paper to marine and ports, and many more. PA stands at the heart of some of the most important shifts in society, helping the energy-intense industries to safer, smarter and more sustainable operations to enable a prosperous, low-carbon society. For more information on PA, refer to

    We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website

    Work model: on site #LI-onsite

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