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    Copy Supervisor - Gurugram, India - FoxyMoron

    FoxyMoron
    FoxyMoron Gurugram, India

    5 days ago

    Default job background
    Marketing / Advertising / Public Relations
    Description

    The Creative Manager is responsible for FoxyMoron maintaining a leadership position in the market by contributing to:

    Success of a set of assigned client accounts (leading to account renewals and upsells) by providing clutter-breaking brand strategy and effective execution of the strategy

    Acquisition of new client accounts by providing clutter-breaking brand strategy during pitches

    Creation of innovative, creative solutions across platforms

    Smooth inter-department collaboration

    Building of capable, independent, motivated teams

    Role Responsibilities & Deliverables

    1. Strategic

    Work with content partners to generate new concepts and opportunities

    Create case studies along with the Account Management team to be used for award entries, partnerships and pitches

    1. Communication & Coordination

    Attend mid size campaign briefs by the Account Management team

    Meet clients every fortnight to understand clients satisfaction with creative strategy and execution and build relationship

    1. Creative Strategy

    Decode briefs along with the account management team

    Brand strategy & execution plan basis the decoded client brief for campaigns

    Brand strategy for new client pitches

    Pitch mid-size campaigns to clients along with the Account Management team

    Experiment with new content formats that can be utilized for client pitches, client briefs and new partnerships

    Search for new trends and insights that can be utilized for client pitches, client briefs and new partnerships

    1. Creative Execution

    Create contextual, innovative content

    Collaborate with functional teams for executing client briefs

    Work closely with arts & graphics, video and production teams to co-create content

    Write concepts and final scripts, and create storyboards with the art team

    Quality check and vet social media content & responses, SEO content, brand website content, blog content and final scripts written by the team

    Conduct aesthetic checks and edits during pre-production and production stage

    Attend shoots and music recordings to supervise work quality and processes

    Conceptualize ideas related to influencer associations

    Ensure accurate referencing and industry benchmarking by the team

    1. Team

    Hire capable, independent resources that can understand, communicate and execute client briefs accurately

    Organize weekly team meetings to track work progress and provide feedback to the team as a whole

    Create a team culture of innovation, research and self-development

    Build more capable teams by mentoring and guiding them

    Work with the L&D team to structure training programs that directly impact work quality along with specific competencies

    Core Competencies

    1. Creativity

    lnnovate ideas for campaigns

    Understand design and smart copy and recognize fresh approaches to advertising

    Intimate understanding of design, copy and web best practices/guidelines

    Keen awareness of current trends in advertising

    1. Leadership & Team Management

    Lead by example & mentor team members

    Keep team members motivated at all times

    Provide appropriate level of feedback concerning team progress (via performance reviews and on the job feedback)

    Train, mentor and motivate the team

    1. Customer Focus

    Keep client needs in mind while framing strategies

    Timely resolution of client escalations

    1. Planning & Organising

    Tactfully prioritise tasks and projects to manage work across brands

    Deliver within deadlines with the available resources

    Keen eye for detail

    1. Communication

    Excellent written and verbal skills

    Ability to clearly articulate complex ideas and strategies to clients and the team

    Ability to sell work and ideas, and respond positively to feedback

    Desired Qualifications & Experience

    1. UG - Any Graduate - Any Specialization OR PG - Any PG Course – Any Specialization; Post Graduation Not Mandatory.
    2. Candidates with 3+ years of work experience can apply. Prior experience in Social Media and online content creation will be preferred
    3. Prior team management experience preferred
    4. Proven & demonstrable experience of being able to work under pressure and multi-task. Should be comfortable with handling pressure since the role demands it
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