- Assist in developing and implementing on-page and off-page SEO strategies to improve website rankings.
- Support in conducting keyword research and analysis to identify optimization opportunities.
- Aid in monitoring and analyzing website performance using tools like Google Analytics and Search Console.
- Collaborate with content creators to integrate SEO best practices into content development.
- Assist in competitor research to identify industry trends and opportunities.
- Support social media visibility and audience engagement through hashtag research.
- Assist in planning and scheduling social media activities aligned with monthly festivals and observations.
- Support in executing social media optimization strategies to enhance brand reach and audience engagement.
- Aid in planning and executing campaigns on Google and Meta Ads platforms.
- Assist in keyword research for paid marketing initiatives to ensure targeted campaigns.
- Aid in monitoring and optimizing ad performance based on key metrics.
- Collaborate with the marketing team to ensure paid marketing strategies align with business goals.
- Some experience in digital marketing, preferably in SEO.
- Basic understanding of search engine algorithms and ranking factors.
- Familiarity with SEO tools such as SEMrush, Screaming Frog, Ahrefs is a plus.
- Interest in learning and managing SEO for brand websites.
- Ability to assist in analyzing keyword performance and creating demand for keywords.
- Eagerness to learn and assist in managing SEO operators and vendors.
- Familiarity with social media platforms and their optimization strategies.
- Basic knowledge of paid marketing platforms like Google Ads and Meta Ads is beneficial.
- Analytical mindset with the willingness to learn how to translate data into insights.
- Good communication and teamwork skills.
- Interest in staying updated with the latest trends and best practices in SEO and digital marketing.
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Senior SEO Analyst - Chennai, India - Cynosure Corporate Solutions
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