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    Senior SEO Analyst - Chennai, India - Cynosure Corporate Solutions

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    Full time
    Description

    Key Responsibilities:

    • Assist in developing and implementing on-page and off-page SEO strategies to improve website rankings.
    • Support in conducting keyword research and analysis to identify optimization opportunities.
    • Aid in monitoring and analyzing website performance using tools like Google Analytics and Search Console.
    • Collaborate with content creators to integrate SEO best practices into content development.
    • Assist in competitor research to identify industry trends and opportunities.
    • Support social media visibility and audience engagement through hashtag research.
    • Assist in planning and scheduling social media activities aligned with monthly festivals and observations.
    • Support in executing social media optimization strategies to enhance brand reach and audience engagement.
    • Aid in planning and executing campaigns on Google and Meta Ads platforms.
    • Assist in keyword research for paid marketing initiatives to ensure targeted campaigns.
    • Aid in monitoring and optimizing ad performance based on key metrics.
    • Collaborate with the marketing team to ensure paid marketing strategies align with business goals.

    Required Skills / Qualifications:

    • Some experience in digital marketing, preferably in SEO.
    • Basic understanding of search engine algorithms and ranking factors.
    • Familiarity with SEO tools such as SEMrush, Screaming Frog, Ahrefs is a plus.
    • Interest in learning and managing SEO for brand websites.
    • Ability to assist in analyzing keyword performance and creating demand for keywords.
    • Eagerness to learn and assist in managing SEO operators and vendors.
    • Familiarity with social media platforms and their optimization strategies.
    • Basic knowledge of paid marketing platforms like Google Ads and Meta Ads is beneficial.
    • Analytical mindset with the willingness to learn how to translate data into insights.
    • Good communication and teamwork skills.
    • Interest in staying updated with the latest trends and best practices in SEO and digital marketing.

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