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    ai - Manager - Marketing - Chennai, India - Consark

    Consark
    Consark Chennai, India

    6 days ago

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    Description

    Overview:

    We are seeking a dynamic Marketing Manager to join our team at , a SAAS based finance automation platform.

    The ideal candidate will be responsible for developing and executing marketing strategies to promote our finance software products, drive customer acquisition, and increase brand Develop and implement strategic marketing plans to achieve company objectives.


    • Conduct market research to identify trends, opportunities, and competitors in the finance software industry.
    • Lead digital marketing campaigns across various channels, including social media, email, and online advertising.
    • Collaborate with product development team to ensure marketing strategies align with product features and updates.
    • Analyse marketing data and metrics to track campaign performance and optimize future strategies.
    • Manage a marketing team and coordinate crossfunctional initiatives with sales, product, and customer support Bachelor's degree in marketing, Business, or related field; MBA preferred.
    • 5+ years of experience in marketing, with at least 2 years in a managerial role
    • Proven track record of successfully launching and managing marketing campaigns for software products.
    • Strong analytical skills and ability to interpret marketing data to make strategic decisions.
    • Excellent communication and leadership abilities
    • Knowledge of accounting and finance industry trends and regulations is a plus.
    )
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