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    Brand Strategist - Mumbai, India - Schbang

    Schbang
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    Description

    Please Note:
    Two major projects in Schbang seek a candidate passionate about superheroes and animated movies.

    Required Experience: 1-2 Years. Agency Experience is preferred.

    Primary Purpose:
    Work on brand projects and contribute to the creation of digital experiences. Manage workefficiently, generate ideas collaboratively with the team, and must have a passion forcontent. The Solutions Strategist will work across multiple platforms to drive engagementand positive customer behavior.


    Major Responsibilities:
    Business Strategy, Direction & Positioning
    • The ability to work to establish a content strategy that is in sync with the brand's philosophy and objectives across multiple platforms like Facebook, Twitter, YouTube, Pinterest, Instagram, and Mobile and devise strategic content while upholding the creativity standards of the agency.
    • Monitor digital & new media industry trends and competitor offerings to identify potential business avenues and improve current offerings that lead to better value for customers and higher financial value for Schbang.
    ● Driving innovation and creativity for the brands on board

    Account Execution
    • Campaign content creation on various digital platforms like Facebook, Twitter, YouTube, Pinterest, and Instagram.
    • Conducting adequate research & gathering relevant material for interactive content development.
    • Develop innovative solutions including content management and maintenance of the brand's digital platforms.
    • Creating an innovative buzz around the brand, its product promotions, launches, and brand-sponsored events.
    • Utilize Analytics to analyze and monitor the effectiveness of various aspects of the campaign such as community, traffic, conversations, engagements, leads, and conversions.

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