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Thiruvananthapuram

    Digital Marketing Manager - Thiruvananthapuram, India - Hyve

    Hyve
    Hyve Thiruvananthapuram, India

    2 days ago

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    Description

    Job Responsibilities:

    · Oversee intake and execution workflow for digital marketing and lead generation activities in partnership with cross-functional internal stakeholders

    · Generate leads from every possible source while controlling overall ROI and manage monthly, quarterly and annual budgets for the Marketing department

    · Track, report and optimise key business metrics across different channels using a variety of tools

    · Experience in SEO, SEM, Google Adwords, Google Analytics

    · Managing Different lead generation Marketing tools like- Whatsapp Campaigns, E mail marketing, FB Ads, Google ads, Youtube Marketing etc

    · Own digital content metrics and content development processes

    · Lead our social media strategy and expand social media presence by identifying new channels and opportunities.

    · Work with agencies, influencers to define brand awareness and engagement goals for online activities

    · Understand our target group perfectly and translate that knowledge to create the perfect targeting across all digital channels

    · Researching and analysing performance drivers to improve future campaign profitability/growth and contributing towards yearly marketing budgets, KPIs and sales forecasts

    · Create and maintain detailed documentation including operational processes, workflows, and training documents.

    Preferred profile

    · Bachelor degree required.

    · 5+ years of hands-on digital marketing experience in Agency + Client handling

    · Experience in multi-channel marketing management.

    · Experience delivering KPIs, measurable output and financial results.

    · Excellent project management, communication and people skills

    · Strong prioritization and time management skills, with a high degree of flexibility

    Salary : 6.00 to 8.40 LPA CTC

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