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    Paid Campaign Manager - Indore, India - Bigul

    Bigul
    Bigul Indore, India

    Found in: Talent IN 2A C2 - 2 days ago

    Default job background
    Accounting / Finance
    Description

    Campaign Manager

    Job Purpose –

    • Creating and executing a strong performance marketing strategy & execution plan
    • Developing and managing digital prospecting and remarketing campaigns
    • Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
    • Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
    • Identifying and testing new channels to continue to meet or exceed established critical metrics.
    • Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
    • Analyse campaign results & share learnings with stakeholders. Identify the gaps where results are not as expected and change the strategy as necessary.

    Job Responsibilities -

    • You have a degree in Marketing, Business Administration or a related field.
    • You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.
    • You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
    • You possess excellent analytical skills and leverage data, metrics, analytics and consumer behaviour trends to drive actionable insights & recommendations.
    • To develop, manage and optimise lead generation campaign and deliver leads as per business requirements (cost, quality and target customers)
    • You are a highly goal-oriented individual and have excellent communication skills.
    • You are open-minded, curious and a strong problem solver.

    Educational Qualifications - Postgraduate in Marketing or Business Administration

    Experience and Skills Required -

    8 to 10 years of performance marketing experience in the Broking industry.

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