Jobs
>
Indore

    Lead - Marketing Automation - Indore, India - Impetus

    Impetus
    Impetus Indore, India

    4 days ago

    Default job background
    Description

    Role- Marketing Automation

    Location- Noida, Indore

    Qualification

    • Partner with marketing stakeholders to support Lead Gen acquisition programs for B2B
    • Provide consulting support to bridge gap between business requirements, MarTech and Ops team
    • Partner with various in-house teams to drive capabilities and prioritization viz. Top of Funnel, Marketing, Sales, Database Marketing, Analytics, ABM squads.
    • Identify capabilities, optimizations with MarTech team that helps to scale
    • Strong stakeholder management and consulting knowledge to advise which all platforms the lead should be targeted. E.g. Leads received through paid media or publishers
    • Build reports and analyse leads/opportunities data across the funnel from Marketing to sales conversions
    • Ensure task and timelines are managed and met across multiple implementation teams.
    • Work together with marketers and analytics team to define tracking and measurements requirements.
    • Act as the point of contact to mitigate, validate and manage any potential risk exposure of programs and campaigns with extended team.
    • Proactively provide consultation and strategic directions for optimization
    • Understand and participate in creative process whenever required.
    • Actively engage and contribute on change management process and share discovery and learnings to improve ways of working.

    Technical Skills

    Marketing Automation, Campaign Management, Marketing Operations

    Role

    • Collaboration with Marketing Stakeholders: Work closely with marketing stakeholders to support lead generation acquisition programs for B2B.
    • Consulting Support: Provide consulting support to bridge the gap between business requirements and the Marketing Technology (MarTech) and Operations (Ops) teams.
    • Collaboration with In-house Teams: Partner with various in-house teams, including Top of Funnel, Marketing, Sales, Database Marketing, Analytics, and Account-Based Marketing (ABM) squads to drive capabilities and prioritize efforts.
    • Identify Capabilities and Optimizations: Identify capabilities and optimizations in collaboration with the MarTech team to help scale lead generation efforts effectively.
    • Stakeholder Management: Exhibit strong stakeholder management and consulting knowledge to advise on which platforms leads should be targeted, such as leads received through paid media or publishers.
    • Data Analysis: Build reports and analyze leads/opportunities data across the marketing funnel, tracking conversions from marketing to sales.
    • Project Management: Ensure tasks and timelines are managed and met across multiple implementation teams, ensuring efficient project execution.
    • Tracking and Measurement: Work with marketers and the analytics team to define tracking and measurement requirements to assess the effectiveness of lead generation efforts.
    • Risk Management: Act as the point of contact to mitigate, validate, and manage any potential risk exposure of programs and campaigns with the extended team.
    • Strategic Consultation: Proactively provide consultation and strategic directions for optimization of lead generation efforts.
    • Creative Process: Understand and participate in the creative process when required to ensure alignment with lead generation goals.
    • Change Management: Actively engage and contribute to the change management process, sharing discoveries and learnings to improve ways of working.

    Experience

    10 to 12 Years

  • Tracknovate Mobile Resource Management Pvt. Ltd.

    Inside Sales Representative

    16 hours ago

    Tracknovate Mobile Resource Management Pvt. Ltd. Indore, India

    **Roles & Responsibilities**: · - Lead generation of new leads for regular sales cycles. · - Develop and maintain relationships with key stakeholders to ensure that all lead sources are properly identified, tracked and optimized in order to maximize revenue. · - Oversee client re ...

  • AiTrillion

    Chief Financial Officer

    16 hours ago

    AiTrillion Indore, India

    Aitrillion is a SaaS (Software-as-a-Service) e-commerce platform that provides a comprehensive suite of tools for automating and optimizing sales and marketing efforts for e-commerce businesses. We are a fast-growing company with a strong team of experienced professionals, and we ...

  • Multrix

    Business Development Executive

    2 days ago

    Multrix Indore, India

    About Multrix: · Multrix is a next-generation BPO company that prioritizes our people. We combine automation and human interaction to achieve exceptional results. Our focus on collaboration drives success for our business. · Location: Indore · Job Description: · Multrix is seekin ...

  • Gathr

    Technical Presales Solutions Architect

    4 days ago

    Gathr Indore, India

    At Gathr, we are passionate about leveraging data to drive meaningful outcomes at our customers, through our No-code, ML-powered, cloud-native platform. The Gathr platform offers a unified experience to build ML-powered "data to outcome" applications – spanning data collection, t ...

  • Cognizant Technology Solutions

    Campaign Analyst

    4 days ago

    Cognizant Technology Solutions Indore, India OTHER

    Campaign Analyst · Qualification: · • Graduation in marketing/data analytics/statistics• MBA (Preferable) from the Marketing domain. · • Experience/certifications in data analysis domain is a must. · Responsibility: · Project, Process, and Business Responsibilities: · 'Understand ...

  • ECI

    AWS Cloud Architect

    3 days ago

    ECI Indore, India

    ECI is the leading global provider of managed services, cybersecurity, and business transformation for mid-market financial services organizations across the globe. From its unmatched range of services, ECI provides stability, security and improved business performance, freeing c ...

  • Gathr

    Technical Presales Solutions Architect

    3 days ago

    Gathr Indore, India

    At Gathr, we are passionate about leveraging data to drive meaningful outcomes at our customers, through our No-code, ML-powered, cloud-native platform. The Gathr platform offers a unified experience to build ML-powered "data to outcome" applications – spanning data collection, t ...

  • INSTRUMENTATION AND CONTROL SOLUTIONS

    Sales Engineer

    2 days ago

    INSTRUMENTATION AND CONTROL SOLUTIONS Indore, India Full time

    We are currently hiring for the following positions: · Job Profile- Technical Sales Engineer · Qualification-B.E/B.Tech. /Diploma · Salary- As per last hike · Location- Indore · Experience- 3-5 years in process instrument sales or process automation sales · Search for new clients ...

  • ASSPL - Madhya Pradesh - E59

    Sales Associate, Local Shops, Local Shops

    5 hours ago

    ASSPL - Madhya Pradesh - E59 Indore, India Full time

    Are you customer obsessed, flexible, smart and analytical, strategic yet execution focused, hungry and passionate about e-commerce, experienced, and entrepreneurial individual with a strong work ethic? If yes, this opportunity will appeal to you. · We are looking for someone, who ...

  • FAB HR

    Business Development

    15 hours ago

    FAB HR Indore, India Internship, Full time

    · About the internship: · Selected intern's day-to-day responsibilities include: · 1. Perform data mining to extract useful information from various sources. · 2. Collect data from different social media platforms to support marketing efforts. · 3. Connect with prospect leads to ...

  • Cognizant Technology Solutions

    Marketing Strategist

    4 days ago

    Cognizant Technology Solutions Indore, India OTHER

    Marketing Consultant · Qualification: · • MBA in Marketing/Marketing Strategy/Media & Communications is strongly preferred• Master in Marketing Management/Marketing Strategy/Media & Communications and related domains. · Responsibility: · Project, Process, and Business Responsibil ...

  • Amazon

    Sales Associate, Local Shops, Local Shops

    1 day ago

    Amazon Indore, India

    · Are you customer obsessed, flexible, smart and analytical, strategic yet execution focused, hungry and passionate about e-commerce, experienced, and entrepreneurial individual with a strong work ethic? If yes, this opportunity will appeal to you. · We are looking for someone, ...

  • Bingage

    Sales Executive

    10 hours ago

    Bingage Indore, India

    Job brief:Youwill be responsible for discovering/setting up meetings with newprospects for our software productsand understanding customersgoals and challenges to establish Bingages Platform as the bestsolution available to boosttheirbusiness. · RequiredExperience:Up to1Year. · P ...

  • Bingage

    Sales Executive + Hirgin now

    4 days ago

    Bingage Indore, India Full time

    Sales Executive + Hirgin now industry Job brief: You will be responsible for discovering/setting up meetings with new prospects for our software products and understanding customers' goals, and challenges to establish Bingage's Platform as the best solution available to boost the ...

  • ABB

    Sales Specialist_ Drives

    5 days ago

    ABB Indore, India OTHER

    Sales Specialist_ Drives · Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. · At ABB, we have the clear goal of driving diversity and inclusion across all dimension ...