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    Senior Executive- SEO - Mumbai, India - The Starter Labs

    The Starter Labs
    The Starter Labs Mumbai, India

    2 weeks ago

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    Description

    Function:

    • Perform in-depth keyword research to identify high-potential keywords for website optimization.
    • Build comprehensive lists of targeted keywords aligned with business goals.
    • Conduct analysis of existing meta tags and implement optimizations for improved search engine visibility.
    • Write or rewrite meta tags to enhance click-through rates and search rankings.
    • Run technical audits to identify and address issues affecting website performance with the technical team to implement necessary fixes based on audit findings.
    • Assist in optimizing blog content for SEO purposes, ensuring alignment with keyword strategies.
    • Work closely with the content team to integrate SEO best practices into new and existing blog content.
    • Create off-page submission content for social bookmarking, classifieds, directories, and local directories.
    • Execute submission processes to enhance backlink profiles and increase online presence.
    • Implement best practices for link building to improve website authority.
    • Proactively seek and secure high-quality inbound links from relevant sources.
    • Utilize experience with WordPress and e-commerce platforms for effective SEO implementation.
    • Ensure SEO strategies are tailored to the specific needs of WordPress and e-commerce websites.
    • Compile and generate monthly reports detailing key performance indicators, including traffic metrics, keyword rankings, and backlink profiles.

    Research and Ideas:

    • Competitive and industry analysis to identify trends, SEO best practices, and technology and explore opportunities for experimentation
    • Research on cutting-edge technology to inspire innovative breakthroughs

    Communication:

    • Maintaining regular and clear internal communication
    • Promptly responding to emails
    • Establish and maintain effective communication with clients, understanding their goals and incorporating feedback into SEO strategies

    Discipline and Timelines:
    Prioritize tasks across various brands ensuring the timely & accurate delivery of client work.


    Skill Sets:

    • UG - Any Graduate - Any Specialization OR PG - Any PG Course – Any Specialization; Post Graduation Not Mandatory
    years of experience. Digital agency experience preferred


    • Possess excellent written & verbal communication skills and competency in MS Office products
    • Proficiency in SEO tools and analytics platforms.
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