Social Media Executive - Gurgaon, India - AITMC Ventures Ltd.
Description
JOB DESCRIPTION
Job Title:
Social Media Executive
Package: 20K - 28K monthly
Location:
Sector 10, Gurgaon
Education:
Graduate (any degree)
Experience: - 4 Years Minimum
-
Join us on Immediate Basis_
Job Summary:
The Social Media Executive is responsible for developing and implementing social media strategies to increase brand awareness, improve marketing efforts, and drive engagement on various social media platforms.
Key Responsibilities:
Social Media Strategy:
- Develop and execute a comprehensive social media strategy to enhance brand visibility and meet business objectives.
- Stay updated on industry trends, best practices, and emerging platforms to ensure the brand's social media presence remains innovative and effective.
Content Creation:
- Create and curate engaging content for various social media platforms, including text, image, and video content.
- Collaborate with design and content teams to ensure a consistent brand voice and visual identity across all social channels.
Community Management:
- Monitor and engage with the online community, responding to comments, messages, and mentions in a timely and professional manner.
- Foster positive relationships with followers and influencers to build a strong online community.
Campaign Management:
- Plan and execute social media campaigns to support product launches, events, and other marketing initiatives.
- Monitor and analyze the performance of campaigns, providing insights and recommendations for improvement.
Analytics and Reporting:
- Use social media analytics tools to track and measure the success of social media campaigns.
- Prepare regular reports detailing key performance metrics and trends, providing insights for future strategies.
Collaboration:
- Collaborate with crossfunctional teams, including marketing, sales, and customer support, to ensure social media efforts align with overall business goals.
- Work closely with influencers and other industry partners to amplify brand reach.
Social Media Advertising:
- Develop and manage paid social media advertising campaigns on platforms such as Facebook, Instagram, Twitter, and LinkedIn.
- Optimize ad performance through A/B testing and audience targeting.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in social media management, with a strong portfolio of successful campaigns.
- Familiarity with social media analytics tools and the ability to interpret data to drive insights.
- Excellent written and verbal communication skills.
- Creative mindset with a keen eye for design and visual aesthetics.
- Uptodate with the latest trends and best practices in social media marketing.
Additional Skills (preferred):
- Experience with social media scheduling and management tools.
- Basic graphic design skills and knowledge of photo/video editing software.
- Familiarity with SEO principles.
- Knowledge of social media advertising platforms and best practices.
Salary:
₹15, ₹28,000.00 per month
Schedule:
- Day shift
Education:
- Bachelor's (preferred)
Experience:
- Social media marketing: 1 year (required)
License/Certification:
- Digital marketing (preferred)
Ability to Commute:
- Gurgaon, Haryana (required)
Ability to Relocate:
- Gurgaon, Haryana: Relocate before starting work (required)
Speak with the employer
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