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    Digital Marketing Specialist - Mumbai, India - CtrlS Datacenters Ltd

    CtrlS Datacenters Ltd
    CtrlS Datacenters Ltd Mumbai, India

    1 day ago

    Default job background
    Description

    CtrlS is Asia's largest Tier 4 Datacenter operator India's first Tier 4 certified data center providing a penalty backed SLA of 99995% uptime

    It has been enabling over 3,500 customers (including Fortune 500 and ET 500) through various services The company offers its customer's a host of IT infrastructure services viz: VPS, Data Centre, Disaster Recovery, Managed Services, Mailing services, Back-up, Storage and Cloud

    CtrlS has engaged in 200 innovations over the last eight years to introduce new product, service Offering's including DR as a Service, Cloud (Private, Public and Hybrid) and CDN (Content Delivery Network)

    Job Responsibilities:

    Assist in the formulation of strategies for digital lead generation and brand marketing

    Launch optimized online advertising through Google Ads, Ads, etc, as per plan and budget.

    Active research on industry, competition, industry relevant content marketing.

    Be actively involved in SEO efforts working with SEO Agency to boost organic leads and traffic.

    Provide creative ideas for content marketing and update website

    Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics.)

    Acquire insight in online marketing trends and keep strategies up-to-date

    Maintain partnerships with SEO agencies and vendors

    Good to have - Experience working with Email Marketing Tools

    Good to have - Experience / knowledge working with Marketing automation tool such as HubSpot, MailChimp, Marketo, Pardot.

    Manage and execute SMS / Whats App campaign as and when needed

    Vendor payment – Connect with relevant stake holders for ensuring timely payments for Ads, vendors and tools.

    Requirements and skills

    Google ads – Search, Display and Video

    Google Analytics – Reporting & Traffic analysis

    Ads

    Facebook / Meta Ads

    Google Search Console – Keyword and SEO Performance

    Analytical mindset and critical thinking

    Excellent communication and interpersonal skills

    Good to have - Email Marketing

    Good to have – Marketing automation



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