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    Sr. Associate Marketing Automation Manager - Bengaluru, India - Novo Nordisk A/S

    Novo Nordisk A/S
    Novo Nordisk A/S Bengaluru, India

    Found in: Talent IN C2 - 47 minutes ago

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    Description

    Are you an expert in marketing automation? Do you have experience in executing multichannel campaigns? We are looking for a Sr. Associate Marketing Automation Manager to join our team in the Commercial GBS department at Novo Nordisk. If you are ready for a new challenge, read on and apply today for a life-changing career.

    The position

    As a Sr. Associate Marketing Automation Manager, you will:

  • Shift Timing – 12:00PM to 8:30PM.
  • Build and execute multichannel campaigns on Sales force marketing cloud to engage our customers effectively.
  • Manage stakeholders and collaborate with cross-functional teams and master the local data model to ensure accurate and targeted marketing efforts.
  • Be the subject matter expert in multichannel execution, providing guidance and support to the team.
  • Demonstrate independence and decision-making skills to drive successful marketing automation initiatives.

    • Qualifications

    To be successful in this role, you should have the following qualifications:

  • Master's degree or above in Computer Science and Information technology.
  • Proven track record as a Salesforce Administrator or Marketing Automation specialist in a similar sized company for at least 4 years.
  • Experience with campaign management and automation tools such as MailChimp, Eloqua, Adobe Campaign Manager, Hub Spot, etc.
  • Strong communication and collaboration skills, able to translate marketing requirements into functional campaigns.
  • Experience as a Business Analyst is a plus.
  • Proficient in data management, building data extensions/segments, and preparing data for importing/uploading.
  • Familiarity with AMPscript and HTML.
  • Self-motivated with strong attention to detail, focused on delivering the best possible experience for our customers.
  • Ability to work in a fast-paced, results-oriented climate, collaborating across functional areas and multiple locations.
  • Proven analytical and problem-solving skills.

    • About the department

    The Commercial GBS department is responsible for creating insights to launch a product, market intelligence, forecasting, multichannel customer engagement planning, and global brand strategy and tactics. Our team consists of professionals in project management, brand management, brand communications, and life cycle management of products. Located at our headquarters, this fast-paced and dynamic department plays a crucial role in driving the success of our business.

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