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    Media Manager - Bengaluru, India - Mouser Electronics

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    Description

    JOB DESCRIPTION
    Title: Media Manager
    Location: India

    The Media Manager is responsible for setting the media strategy and developing effective advertising campaigns that infuse the media program with innovation and strategic vision. This includes pursuing significant business opportunities and added-value programs via media partnerships.

    ACCOUNTABILITIES & ESSENTIAL FUNCTIONS

  • Evaluates multiple communication channels to determine the best marketing media mix to accomplish specific objectives.
  • Ensures strong negotiations resulting in breakthrough, efficient, and effective media deals. Identifies unique media buying opportunities. Negotiates directly with media partners. Makes decisions regarding spending levels and placement tactics.
  • Maintains accurate spending forecasts and updates as needed; manages all activity for media budget tracking.
  • Fosters productive relationships with media buying firms, agency creative/account/traffic groups, internal brand teams, and cross-functional partners, as well as sales representatives from key media outlets.
  • Monitors the media marketplace to stay abreast of trends, identifies opportunities and emerging issues, and understands new technologies and consumer reactions.
  • Analyzes results of media efforts and develops measures of success. Ensures programs result in the highest possible levels of business benefit.
  • Develops best practices for media planning and buying processes, competitive media analysis, media cost and performance benchmarks, and media effectiveness. Sets and monitors media cost and performance benchmarks.
  • Works with Marketing Directors, Managers, and the Creative team to launch marketing campaigns on schedule.
  • Stays informed about industry trends, best practices, and innovations in martech, programmatic advertising, and data analytics
  • Prepares monthly advertising performance and media mix reports. Maintains monthly and quarterly advertising updates to the budget.
  • Valid passport/travel documents including for international travel. Will and available to travel as needed.
  • Works with minimum supervision and makes independent judgments.
  • Assists management with the development of results-oriented processes and project management.
  • Initiates, establishes, and maintains highly effective relationships with business contacts of various cultures, and at all levels.
  • Flexible to meet the changing needs of the business and willing to take on new responsibilities and assignments.
  • Develops and maintains a productive work teams by hiring qualified personnel, training, and managing performance.
  • Manages teams with integrity, ethical business practices, and in accordance with Mouser policies, procedures, and practices.
  • Customarily and regularly directs the work of two or more full-time employees or their equivalent. Makes suggestions and recommendation for these employees regarding performance, including hiring, transfer, advancement, and termination.
  • Manages daily operations to meet department and company objectives.
  • Works with minimum supervision and makes independent judgments.
  • Flexible to meet the changing needs of the business and willingness to take on new responsibilities and assignments.
  • Initiates, establishes and maintains highly effective relationships with internal and external business contacts of various cultures, and at all levels.
  • Extremely confidential and trustworthy.
  • Demonstrates knowledge, experience and understanding of critical job function of the team and people management.
  • Assists management with development of results oriented strategies.
  • Regular attendance at work is an essential part of the job.
  • SKILLS & CERTIFICATIONS

  • Must be detail oriented with production knowledge and strong communication skills.
  • Attention to detail and ability to manage time and meet deadlines is critical.
  • Extensive Knowledge of Word, Excel, Outlook, Access, SharePoint, and PowerPoint.
  • Motivated, self-starter, and also a good collaborator.
  • Organized with extraordinary problem-solving skills.
  • Ability to multi-task and be extremely organized in a fast-paced environment.
  • Able to work well with designers, writers, and management, and 3rd party companies and media Publications.
  • EDUCATION & EXPERIENCE

  • Bachelor's Degree in any field, or minimum of 3 years prior work experience that is relevant to the team you will manage. Including:
  • Internal candidates: Minimum 2 years as a highly performing Mouser Team Lead or Supervisor.
  • External candidates: Minimum 3 years as a supervisor or higher-level management position
  • 6+ years experience in critical job functions of the team; can be a combination of internal and external experience.
  • 4+ years experience in related Marketing Positions or Agency
  • 2+ years experience negotiating and buying print, digital, social, and third party email media.
  • This is a summary of the primary accountabilities and requirements for this position. The company reserves the right to modify or amend accountabilities and requirements at anytime at its sole discretion based on business needs. Any part of this job description is subject to possible modification to reasonably accommodate individuals with disabilities.



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