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    Marketing & Communications Manager - Bengaluru, India - AccorHotel

    AccorHotel
    Default job background
    Full time
    Description
    Job Description

    Marketing Strategies:
    - Develop and implement marketing strategies to boost hotel revenue and enhance brand recognition.
    Market Research:
    - Conduct research to spot trends, assess competitive landscape, and understand consumer preferences.
    Budget Management:
    - Create and oversee marketing budgets, ensuring optimal resource allocation for maximum ROI.
    Promotional Campaigns:
    - Collaborate with sales team on campaigns to attract guests and drive bookings.
    Marketing Materials:
    - Supervise production of brochures, ads, and digital content.
    Online Presence:
    - Manage website, social media, and review platforms.
    Performance Analysis:
    - Analyze KPIs to evaluate marketing effectiveness and guide decision-making.
    Relationship Building:
    - Foster connections with media, influencers, and partners to boost hotel visibility.
    Reputation Management:
    - Monitor and address customer feedback to uphold positive brand image.
    Industry Awareness:
    - Stay informed on trends and practices to drive innovation in marketing efforts.

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