Jobs
>
Hyderabad

    Manager - Customer Marketing Operations T500-9899 - Hyderabad, India - Inspire

    Inspire
    Inspire Hyderabad, India

    3 days ago

    Default job background
    Retail
    Description

    PURPOSE OF THE POSITION

    The Customer Marketing Operations Manager will be responsible for building overarching campaign programming and automation strategies to drive customer engagement through owned channels. This includes the execution, production and development of email, SMS, and push marketing efforts, including promotional, transactional and lifecycle development. The ideal candidate should have extensive marketing automation experience with a passion for digital marketing through email and content. This position will facilitate and collaborate with our internal brand/customer marketing strategy teams and agency partners. This position will align closely with our IT team to ensure flawless execution of our programs to customers throughout their purchasing journey at scale.

    RESPONSIBILITIES

    • Power user of Salesforce Marketing Cloud to build and execute programs from the ground up; comfortable leveraging Customer Data Platform (CDP) for customer segmentation.
    • Lead the execution of the email marketing + mobile (text/SMS, push) messaging program to drive revenue growth and channel effectiveness while maintaining a focus on customer experience, compliance, and brand health.
    • Maintain marketing automation integrations and assist in the integration of additional platforms into the marketing automation software.
    • Create workflows and processes in support of strategies, concisely communicating approach and goals; Consult on messaging tactics including channel(s), content, formats, timing and cadence.
    • Implement dynamic content within email creative to drive personalization at scale, using tools such as a CDP (mParticle) and Salesforce Marketing Cloud.
    • Use CDP/CRM data and other 1st party customer data to identify opportunities for improved segmentation, personalization, and journey building within all communications.
    • Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
    • Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously.
    • Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards.
    • Plan and perform A/B testing to define and execute enhancements to productivity and programs/campaigns.
    • Partner with email agency to maximize benefit from existing tech stack and capabilities within Salesforce Marketing Cloud and recommend third-party partners or vendors where necessary to expand brand strategy.
    • Constantly evolve business processes tied to marketing systems to efficiently implement and execute uniform ways of working across the portfolio.
    • Understand data flows across multiple marketing technologies to create real-time experiences across key customer segments. Ensure data flows are properly scoped, deployed and operationalized in support of business requirements.

    EDUCATION QUALIFICATION

    Required Minimum: Bachelor's degree

    EXPERIENCE QUALIFICATION

    • 5+ years of email marketing experience
    • 5+ years of HTML knowledge specific to email and ability to code templates, revise modular layouts and provide both strategic and technical direction.
    • 3+ years SQL logic expressions for building queries and hyper-segmentation
    • 5+ years of Salesforce Marketing Cloud experience creating automations, journey builder and triggered sends

    REQUIRED KNOWLEDGE, SKILLS, OR ABILITIES

    • Experience managing projects or project work streams and autonomously as an individual contributor.
    • Ability to interpret and explain complex information to a range of audiences and build consensus among different stakeholders.
    • Strong quantitative, technical, analytical, problem-solving, writing and presentation skills.
    • Ability to provide direction, and mentor less experienced teammates.
    • Ability to balance multiple priorities and meet project deadlines.
    • Excellent oral and written communication skills
    • Detail-oriented and performance focused+
    • Ability to influence others.
    • Ability to solve problems both independently and as part of a team through a structured approach.
    • Self-starter personality who can operate with minimal supervision.
    • Availability to travel 1-2x a year to the U.S. to work with U.S. based team members.
  • Inspire

    Manager - Customer Marketing Operations T500-9899

    5 days ago

    Inspire Hyderabad, India

    PURPOSE OF THE POSITIONThe Customer Marketing Operations Manager will be responsible for building overarching campaign programming and automation strategies to drive customer engagement through owned channels. This includes the execution, production and development of email, SMS, ...

  • Zeta Global

    Digital Marketing Associate

    4 days ago

    Zeta Global Hyderabad, India

    Zeta's Marketing Operations team is comprised of over 30 individuals who provide world class operational support to the stakeholders and clients of Zeta using multiple in-house and commercial performance marketing tools. We are currently looking for a Digital Marketing Associate ...

  • Inmantech ITVA Services

    Client Servicing and Operations Executive

    4 days ago

    Inmantech ITVA Services Hyderabad, India

    **Job Title**:Client Servicing / Pre Sale & Operations Executive · **Experience**:Minimum 3 years in Adversting, Marketing or Sales (Experience in Digital Marketing is preferred.) · **Location**:Abids / Hitech City [ Hyderabad ] · **Type**:Full-time, Permanent · **About the Compa ...

  • Wells Fargo

    Institutional Investment Operations Associate

    4 days ago

    Wells Fargo Hyderabad, Telangana, India

    **Department Overview** · - Corporate and Investment Banking (CIB) Securities Shared Services Operations is a cross-functional group of teams that provide support for CIB-Markets and the broader Wells Fargo organization. Shared Services are the owners and stewards of both client ...

  • ADP Pvt Ltd - India

    Sales Insights 137517

    1 day ago

    ADP Pvt Ltd - India Hyderabad, India

    Overview: · ADP is hiring a Reporting Analyst - As a Reporting Analyst, you will play a critical role in building best in class customer and market analytics within the Global ES Sales organization at ADP. As a key contributing member of the Global Sales Operations Center of Exce ...

  • LEENUS INFRA PVT LTD

    Sales and Marketing Executive

    4 days ago

    LEENUS INFRA PVT LTD Hyderabad, Telangana, India

    We are looking for an organized sales and marketing manager to assist in the advertising and selling of our company's products and to create competitive advantages for our company in the market industry. · Accomplishes marketing and sales staff objectives by recruiting, selecting ...

  • ExxonMobil

    Sales Advisor

    4 days ago

    ExxonMobil Hyderabad, Telangana, India

    **About us** · At ExxonMobil, our vision is to lead in energy innovations that advance modern living and a net-zero future. As one of the world's largest publicly traded energy and chemical companies, we are powered by a unique and diverse workforce fueled by the pride in what we ...

  • ADCI HYD 13 SEZ

    Site Merchandiser

    3 days ago

    ADCI HYD 13 SEZ Hyderabad, India

    Bachelor's degree · - Demonstrated ability to juggle competing priorities and to move quickly · - 2-4 years marketing and/or web/mobile merchandising experience · The goal of Amazon Core Exports is to provide customers anywhere in the world access to a frictionless shopping exper ...

  • anmol media services

    Back Office

    4 days ago

    anmol media services Hyderabad, India

    Hiring for BACK OFFICE EXECUTIVE · Should have atleast 1 year experience in Back Office / Operations / Computers etc · Should know ENGLISH / HINDI and TELUGU · **Back Office Executive Responsibilities**: · - Performing market research. · - Gathering and processing research data. ...

  • Capgemini

    Digital Marketing

    4 days ago

    Capgemini Hyderabad, India

    Job Description · Capgemini is looking for an experienced B2B demand generation marketer to join the global Financial Services Marketing Team. In this role, you will own the digital strategy and vision to generate inbound leads, promote our brand, support the sales process, and h ...

  • Qualminds

    Advertising Operation Executive

    4 days ago

    Qualminds Hyderabad, Telangana, India

    **Advertising Operations Executive** · **Location**:Hyderabad · **Company**:QualMinds** · **Job Overview**: We are seeking enthusiastic and driven individuals who have recently graduated with an MBA in Marketing or Finance to join our team as Advertising Operations Executives. In ...

  • The White Teak Company

    Retail Sales Executive

    1 day ago

    The White Teak Company Hyderabad, India

    JD for Sales Executive/Sr Sales Executive · Company Name: The White Teak Company · Work Time: 11.00 AM-7.00 PM/12.00 Noon-8.00 PM · Reporting to: Store Manager · **Your job as Sales Executive/Sr Sales Executive is**: · - Supporting the Store Manager in managing the day-to-day ope ...

  • Pentoz Technology

    Digital Marketing Assistant

    4 days ago

    Pentoz Technology Hyderabad, India

    We are searching for a highly-creative digital marketing manager to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand's influence locally while also increasing brand loyalty ...

  • Kailasa Lifestyle

    Tiles & Sanitary Expert

    1 day ago

    Kailasa Lifestyle Hyderabad, India

    Having knowledge and experience in tiles. · Overseeing sales, inventory management, customer service, marketing, staff management, store operations, and financial management. Job includes managing sales staff, setting sales goals, ordering stock, providing excellent customer serv ...

  • Seven Seas Overseas Educational Consultants Pvt Ltd

    Digital Marketing Executive

    3 days ago

    Seven Seas Overseas Educational Consultants Pvt Ltd Hyderabad, India

    Marketing, Lead Generation, SEO, etc. · Should be an Expert in Digital Marketing operations · **Job Types**: Full-time, Regular / Permanent · **Salary**: ₹8, ₹16,000.00 per month · Schedule: · - Day shift · Supplemental pay types: · - Performance bonus · - Yearly bonus · **Educat ...

  • Reliance Retail

    Cso

    4 days ago

    Reliance Retail Telangana, India

    **Posted Date** · - 10 Apr, 2023**Business** · - New Commerce - Grocery**Family** · - JioMart Operations**Functional Business Area** · - Site Operations**Location** · - Bodhan**Responsibilities**: · "A. Merchant onboarding activity a) Ensure that all the leads that are generated ...

  • Gennext Strategy Advisors

    ceo

    1 day ago

    Gennext Strategy Advisors Hyderabad, Telangana, India

    Greetings from Gennext Strategy Advisors · Gennext Strategy Advisors is currently hiring for CEO. · **Beauty Salon & Spa.** · **Experience**:4-6 Years (Beauty Salon & Spa Industry) · **Location**: Hyderabad · **Salary**:50k-60k · **Role**:CEO (Only Female Prefer) · **Responsibili ...

  • Providence Global Center

    Operations Coordinator

    3 days ago

    Providence Global Center Hyderabad, India

    **About Providence** · Providence, one of the US's largest not-for-profit healthcare systems, is committed to high quality, compassionate healthcare for all. Driven by the belief that health is a human right and the vision, 'Health for a better world', Providence and its 120,000 ...

  • Generic Aadhaar

    Pharmacist Assistant

    4 days ago

    Generic Aadhaar Hyderabad, India

    Co-ordinating with distributor and franchisee for smooth function of supply · - Correspondence and communication with franchise and distributors · - Market research on different competitive products in the market · - Market Research about on potential products and introduce new m ...

  • Wells Fargo

    Institutional Investment Operations Representative

    3 days ago

    Wells Fargo Hyderabad, Telangana, India

    **About the Role** · Performs a variety of operational tasks from simple or routine tasks in Foreign exchanges or cash related transactions and Process relating to FX Settlements Process. You will interact closely with external clients, US stakeholders and US team members on dail ...