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    Email Marketing Specialist - Bengaluru, India - Taqtics

    Taqtics
    Taqtics Bengaluru, India

    3 days ago

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    Description

    B2B Cold-Email Marketing Specialist

    About Us:

    Taqtics is a Global B2B SaaS platform that helps Retail & Restaurant brands manage their daily store operations, remotely. Taqtics is used by 50+ brands like Nike, Tom Ford, Under Armour, KFC, Blue Tokai Coffee and Pizza Express across 10+ countries globally.

    What's on Offer:

    • GREAT OPPORTUNITY FOR FRESHERS to learn and grow in a fast-paced global Startup
    • UNCAPPED COMMISSIONS along with ESOPs for the right candidate

    Position Overview:

    As a B2B Cold-Email Marketing Specialist, you will play a crucial role in our marketing strategy by identifying, reaching out to, and engaging with potential leads through cold email campaigns. You will utilize your expertise in tools such as Sales Navigator, Apollo, Lusha, ZoomInfo, and HubSpot to research and gather contact information for targeted prospects. Your goal will be to nurture these leads through strategic email communications and ultimately drive conversions and revenue growth.

    Key Responsibilities:

    · Develop and implement cold email marketing strategies to generate inquiries and drive conversions.

    · Utilize Sales Navigator, Apollo, Lusha, ZoomInfo, and HubSpot to research and identify potential leads within our target market.

    · Craft compelling email copy and subject lines to capture the attention of prospects and encourage engagement.

    · Execute outbound email campaigns, including scheduling, sending, and tracking email performance metrics.

    · Continuously optimize email campaigns based on data insights and industry best practices to maximize effectiveness.

    · Collaborate with the marketing team to align cold email efforts with overall marketing objectives and strategies.

    · Monitor and report on key performance indicators (KPIs) such as open rates, click-through rates, and conversion rates to assess campaign performance and ROI.

    Qualifications:

    · Graduate in any stream is fine. Post Graduates are preferred

    · Must have at least 1Yr experience in email marketing / lead generation.

    Location of the Job :

    • Please note that this is a Full-Time ON-SITE position.
    • Work from Office – 5 days a week – 9AM till 6PM
    • Office is in RT Nagar, Bangalore, India – 560024

    Benefits:

    • Health insurance.
    • Leave encashment.
    • Paid sick time.
    • Paid time off.
    • 5-Day Work Week

    Supplemental pay types:

    • Uncapped Commissions
    • Variable pay on KPI target achievement.
    • Half-yearly appraisals

    Yearly bonus

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