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Bengaluru

    Marketing Specialist - Bengaluru, India - Mirra Clothing

    Mirra Clothing
    Mirra Clothing Bengaluru, India

    1 week ago

    Default job background
    Retail
    Description
    Looking at a seasoned marketing professional who specialises in

    Influencer Marketing, Social media management, Organising Photoshoots,

    and PR

    and has prior work experience with a

    Saree / Women's Ethnic Brand.

    Location
    HRBR Layout, Kalyan Nagar, Bengaluru

    Work type
    Hybrid

    Salary
    3.5 Lpa to 5.5 Lpa (Depending on Releveant Experience)

    Responsibilities
    Research and identify key influencers, stylist and makeup artist releveant to our industry and collaborate with them (Influencer Marketing)
    Responsible for creating and administering content on all social media platforms, such as Facebook, Instagram,Youtube, Pinterest (Social Media Management)
    Communicating with followers, responding to queries in a timely manner and monitoring customer reviews
    Reaching out and partnering with other Multi Brand Stores
    Working with E-commerce and Store Manager to promote online and retail store on social media accounts
    Conducting E-commerce & Creative photoshoot for the products
    Work with bloggers to create content to improve brand awareness and SEO rankings
    Finding opportunities to increase brand awareness by reaching out and setting up Pop-up Stalls, Exhibitions and Community Events
    Responsible for the co-ordination, delivery and reporting of all PR campaigns and further develop all PR relationships maximising brand exposure through all channels

    Skills Required
    Proven relevant work experience of at least 3 years
    Well versed with handling Instagram, Youtube and Pinterest
    Good communication and organisation skills with a willingness to collaborate with teams across functions (Creative designer, External Agencies, etc.)
    Strong understanding of Sarees, lehengas, blouses
    Past experience in a startup is a bonus
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