- Parent relations
- -Serve as the primary point of contact for existing parents, addressing inquiries, concerns, and feedback in a timely and empathetic manner.
- -Build and maintain strong relationships with parents through regular communication, including emails, phone calls, and in-person meetings.
- -Plan, organize and facilitate parent workshops, orientation sessions, and events to promote
- collaboration, involvement, and support for the school's initiatives in coordination with the HOD admissions
- Share relevant reports on parent connect done per day and the resolutions offered along with TAT taken to provide the resolution.
- -Coordinate the creation and dissemination of announcements, and other communications to keep parents informed about whole school updates or any other relevant and important information, post seeking relevant approvals internally.
- -Gather parent feedback through surveys (Once annually and post all events) and share relevant data with SLT members from time to time.
- -Collection of google reviews from time to time from existing Parents for better visibility of the school online.
- Plan and develop creative and engaging content for social media platforms (in coordination with the designing team and HOD admissions) including Facebook, Instagram, and , to showcase the school's programs, achievements, and culture.
- Actively monitor social media channels for trends, conversations, and opportunities to engage with current and prospective parents and community members and suggest relevant ideas to the team.
- Coordinate with Academic team for Timely submission of blogs as per the calendar shared by central team
- Foster a sense of community and belonging by facilitating online discussions, contests, and interactive activities that encourage participation and interaction post approval from SLT.
- Track and analyze social media metrics, including engagement, reach, and conversion rates, to assess the effectiveness of marketing campaigns and identify areas for improvement.
- Generate reports and insights on social media performance, audience demographics, and trends to
- inform strategic decision-making and optimize marketing strategies.
- Bachelor's degree in marketing, communications, education, or related field.
- Prior experience in parent relations, customer service, social media marketing, or digital
- communications, preferably in an educational setting.
- Strong interpersonal skills and the ability to build rapport and trust with parents and stakeholders.
- Excellent written and verbal communication skills, with a creative flair for crafting compelling content for social media platforms.
- Proficiency in social media management tools and analytics platforms
- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
- Passion for education and a commitment to fostering positive relationships within the school community.
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IB School Admission Manager - Gurugram, India - Manav Rachna International School
Description
Parent Engagement:
Parent Communication:
Social Media Marketing
Content Creation:
Analytics and Reporting:
Qualifications and Skills: