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    Lead - Content Strategy - mumbai, India - Scatter

    Scatter
    Scatter mumbai, India

    6 days ago

    Default job background
    Marketing / Advertising / Public Relations
    Description
    Job Description

    Job Title:

    • Lead – Editorial Strategy

    Location:

    • Mumbai (With occasional need for domestic travel)

    Experience:

    • 5 + years and above
    Below are the Key Performance Indicators for the role:
    New Pitches
    Acquiring new clients

    Creative ideation and deep research:

    Taking end-to-end responsibility of putting together a pitch deck, from getting the proper brief from the client to undertaking your research to putting together a content strategy and finally presenting it to the client.

    Identify our clients' problems, opportunities, pain, and passion points – and then get your team to address the issue and/or seize the opportunity.


    Creative thinking:
    Conceptualizing efficient campaigns for brands, whether for a product launch or a topical day. Participate in conversations around the creative route and the platforms to amplify the content.
    Existing client
    Growing content marketing efficacy for our marquee clients.
    Working with a team of strategists to work with some of India's biggest brands, taking up
    brand challenges and growing our business partnerships.

    Long-term account planning You will play a significant role in ensuring the growth of the brands already working with Scatter by being involved in the annual, quarterly, and monthly planning and measuring the success of these brands vis-à-vis the goal the client is chasing.

    Desired Candidate's profile
    You are creative and capable of thinking outside the box.
    You are structured in your way of working.
    You can lead by example and connect with clients across the ranks.
    You are articulate and enjoy pitching your ideas to others.
    You can multitask and manage to work on multiple things at the same time.
    You are a positive person who values the different opinions, skills, and personalities that others bring to the table.
    You stay updated with the recent developments in content marketing.
    You stay aware of content consumption trends among different groups of target audiences.
    You are willing to go beyond what you are told to do and don't get overwhelmed by ambiguity.
    You don't shy away from the grunt work.
    Introduction about Spiral Content Solutions Pvt Ltd
    Spiral Content Solutions Private Limited was incorporated in March 2014. In February 2015, we launched our content management platform and service, Scatter.

    Since then, we have created over 200,000 pieces of content for 250+ brands by partnering with 700+ freelancers and reputed content creators.

    Here is the link to the website - help brands scale content creation and manage their digital assets by combining best-in-class content strategy, smart storytelling, and a suite of proprietary mar-tech solutions.

    Scatter comprises several teams, including product and engineering, strategic alliances, editorial strategists, content producers, and customer success managers.
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