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    SEO Manager - Mumbai, India - ITP Media Group

    ITP Media Group
    ITP Media Group Mumbai, India

    1 week ago

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    Description

    ITP MediaGroup reaches an audience of more than 104.6 million people acrossthe Middle East and beyond through its leading websites portalssocial media platforms events conferences award ceremoniesmagazines books and social media influencers agency. We are one ofthe largest media companies in the Middle East with a portfolio ofmore than 80 brands. These brands include major international andregional names such as Time Out Arabian Business Harper s Bazaar GQand Construction Weeketc.

    ITPMedia India produces a wide range of businesstobusinesspublications websites award programs events conferences directoriesand information services for key vertical markets in India. Itsportfolio includes construction healthcare hospitality and more.Each of ITP Indias offerings are dedicated to providing itsaudience with critical industry information and essential businessinsights which in turn help organizations across the region run andgrow their businesses moreeffectively.

    Weare seeking a highly skilled and experienced SEO Specialist to joinour dynamic team. The ideal candidate will have 58 years ofexperience in search engine optimization (SEO) and a proven trackrecord of success in both Onpage and Offpage SEO techniques. As anintegral part of our digital team the SEO Specialist will beresponsible for developing and implementing strategic SEOinitiatives to improve our clients online visibility drive organictraffic and increase conversionrates.


    Requirements

    KeyResponsibilities:

    Leadthe SEO efforts for the Entertainment & B2Bdivision

    Developand execute comprehensive SEO strategies to improve organic searchrankings and visibility for clientswebsites.

    Conductthorough keyword research and analysis to identify target keywordsand optimize contentaccordingly.

    Optimizewebsitecontent including meta tags headings and onpage elements to improvesearch engine crawling andindexing.

    Optimizingpages for desktop and mobileuse.

    Buildand compile all relevant performance metrics and create compellingand userfriendly reportsmonthly.

    Buildand execute foolproof linkbuildingstrategies.

    Maximizeorganic traffic growth by establishing a robust SEO target keywordlist and working closely with Content and Socialteams.

    Performtechnical SEO audits to identify and resolve issues that may impactwebsite performance andrankings.

    Monitorand analyze website performance using SEO tools and analyticsplatforms to track key metrics and identify opportunities foroptimization.

    Stayup to date with the latest trends and best practices in SEO andsearch engine algorithms. Plan and execute offpage SEO strategiesincluding linkbuilding campaigns to improve domain authority andincrease referraltraffic.

    Provideregular performance reports and insights to clients highlightingkey achievements challenges and recommendations forimprovement.

    Collaboratewith other digital marketing specialists including PPC and socialmedia experts to integrate SEO efforts into holistic digitalmarketingcampaigns.

    Qualifications:

    Bachelors degree in marketing Communications Computer Science or relatedfield.

    Musthave a proven record of accomplishment for growth in Data/ProductSEOtraffic

    musthave a background in NewsMedia.

    58years of experience in SEO with a proven track record of improvingorganic search rankings and driving measurableresults.

    Indepthknowledge of both Onpage and Offpage SEO techniques includingkeyword research technical SEO content optimization and linkbuilding.

    Proficiencyin SEO tools such as Google Analytics Google Search Console SEMrushMoz Ahrefsetc.

    Stronganalytical skills and the ability to interpret data to makeinformed decisions andrecommendations.

    Excellentcommunication skills both written and verbal with the ability toeffectively communicate complex SEO concepts to clients and teammembers.

    Strongproject & time management skills and the ability to managemultiple projects simultaneously in a fastpacedenvironment.



    Key Responsibilities: Lead, manage, and inspire a team of writers,reporters, and contributors to produce high-quality content fordigital and print platforms. Develop and execute an effectivecontent strategy that aligns with the brand's objectives andresonates with our target audience. Plan, assign, write, and editarticles, features, and daily online news stories, ensuringaccuracy, consistency, and adherence to the brand's editorialstandards. Stay updated on industry trends, news, and developmentsto ensure the brand's content remains timely and relevant.Collaborate with internal and external stakeholders, includingindustry experts and partners, to enhance content quality andcoverage. Ensure the timely publication of content across variousplatforms, including the brand's website, social media channels,and print publications. Monitor and analyse content performancemetrics to make data-driven decisions for continuous improvement.Provide guidance and mentorship to team members, fostering aculture of creativity, innovation, and professional growth.Qualifications: Bachelor s degree in Journalism, Communications,English, or a related field. A minimum of five years of editorialexperience, prior experience in B2B publishing is preferred.Required Skills: Exceptional English written and verbalcommunication skills. Strong editorial skills including editing,proofreading, and fact checking. Creative thinker with a keen eyefor design and visual aesthetics. Excellent organisational andproject management skills. Proficient in using editorial softwareand tools. Strong knowledge of digital publishing platforms,content management systems, and SEO best practices. Paywallexperience. Project budget management skills. Desirable Attributes:Passionate about the GCC technology market. Ability to workeffectively under pressure and meet deadlines. Collaborative teamplayer with strong interpersonal skills. Knowledgeable about thelatest trends in the travel industry. Energetic, self-motivated,and results driven. International roaster of travel writers andphotographers.
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