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    Brand Manager, VMS - Gurgaon, India - Haleon

    Haleon
    Haleon Gurgaon, India

    1 week ago

    Haleon background
    Full time
    Description

    Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question.

    With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business.

    This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special.

    Job Purpose

  • Planning and execution of VMS Innovations in India.
  • Responsible for delivering the plan Innovation P&L for Brand for India market.
  • Responsible for Innovation building and top line and bottom-line delivery through the following. Strategy and planning Understanding consumer insights and bringing corresponding science to life Delivering high impact brand connections Leveraging multiple channels – including digital and ecommerce – to drive brand growth Displaying high business acumen in understanding the right growth levers and investing accordingly

    • Key Responsibilities

    Ensure Best-in-Class execution of VMS Innovations in India

  • Delivering differentiated on-time in-full consumer, expert and shopper validated launch toolkit.
  • Responsible for delivering Plan Innovation value and success metrics post launch.
  • Delivering category leading Innovation share on Digital, E commerce and Modern Trade.
  • Delivering KPI driven model for driving higher trials
  • Thought leadership on digital influencer marketing

    • Driving Brand Innovation Connections

  • Efficient market mapping and segmentation
  • Understanding consumers by segments
  • Deliver communications that fits growth objectives
  • Consumer Promotions

    • High Business Acumen

  • Combine foresight with commercial planning and action to drive opportunities
  • Drive best practices in analysis, action planning and execution to double top-line every year for first 3 years

    • Knowledge/Education Required

  • 5 years + (2-3 years of Innovation Marketing experience)
  • The role involves working with the category teams, agency partners, sales team to deliver on Brand strategy / plans. Hence demonstrated ability to create and implement consistent brand \
  • plans across regions / channels and through all consumers touch points is a must.
  • Digital Marketing and E commerce Experience is an added advantage along with a science background.

    • Diversity, Equity and Inclusion

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

    We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

    We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    Care to join us. Find out what life at Haleon is really like

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

    Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

    Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon's compliance to all federal and state US Transparency requirements.

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