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    Marketing Manager - Gurugram, India - AkzoNobel

    AkzoNobel
    AkzoNobel Gurugram, India

    2 weeks ago

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    Description

    We supply the sustainable and innovative paints and coatings that our customers, communities – and the environment – are increasingly relying on. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We're active in more than 150 countries and have set our sights on becoming the global industry leader. It's what you'd expect from a pioneering paints company that's committed to science-based targets and is taking genuine action to address globally relevant challenges and protect future generations.

    For more information please visit

    2023 Akzo Nobel N.V. All rights reserved.

    Job Purpose


    This role works closely with MSU Director, Sales organization, R&D, demand planning, supply chain and regional counter parts on delivering the AOP for these categories.

    Key Accountabilities

    • Deliver portfolio volume and value AOP
    • Granular planning of product wise/geography wise support
    • Track competition action and make necessary changes in 4P mix to stay relevant in the market
    • Product lifecycle management to deliver the CM and profitability for each portfolio
    • Work with Finance, RD&I, Manufacturing to keep track of various cost and GTM actions which impact CM
    • Responsible for portfolio price actions.
    • Lead the development of the strategic marketing plan and key strategic imperatives for the portfolio and its products/sub-brands in line with global and regional directions.
    • Track competition action and make necessary changes in 4P mix to stay relevant in the market.
    • Identify customer-based insights, analyze industry trends, characteristics, growth opportunities, market and competitive intelligence to define NPI strategy
    • Define 12Q pipeline for the portfolio & work closely with region and RD&I to execute NPI calendar
    • Deliver the incremental volume and value led by NPI
    • For each Brand define the brand key
    • Deliver consumer proposition on each brand via communication and activation
    • Build strong consumer brands to create pull for the brands

    Experience


    10+ Years


    At AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey, as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when applicable. In our organization, all qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.

    Requisition ID: 38331

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