- Implement and drive brand/segment strategies to optimize sales, margins, market-share, and penetration, in line with overall strategic business objectives. This entails the development & implementation of effective brand plans, making appropriate choices across the marketing mix and across channels.
- Develop and implement short and long-term strategic marketing plans (Develop and implement New product launch plans, objectives and tactics that lead to Market Share gain. Develop local marketing and promotional materials and ensure all promotional activities are compliant with SJM Codes of Conduct.
- Thought leader in the therapy area with the ability to manage the brands through its life cycle
- Maintain a high knowledge of the scientific, technical, rational and differences between SJM and competitor products and ensure the Sales Force has a strong working knowledge.
- Lead open, consistent, and clear communications between Marketing and Sales.
- Build strong working relationships with the sales force to ensure marketing programs are effectively executed. Keep up to date tracking of Customer coverage by Sales Force
- Keep up to date tracking of Market Intelligence (Secondary Sales Data, New Accounts, Activities conducted etc.) Keep up to date with industry trends related to product portfolio.
- Effectively develop and manage promotional budget to deliver strategic marketing plans and sales objectives. Facilitate Product & Therapy trainings to ensure entire team is up to date on product and clinical understanding.
- Build enthusiasm for product portfolio throughout the organization through launching timely campaigns. Organize and attend National and International meetings and symposiums. Identify ways to improve the effectiveness of the marketing
- Cross-functional interaction with Finance, Supply chain, RA, etc. for brand objectives
- Lead interaction with regional marketing to drive initiates and ensure optimum support from the region
- Very strong analytical skills as well as strong financial business understanding to deal with managing top line as well as division margin on brands through appropriate pricing strategy
- Ensure all business activities comply with relevant legal, regulatory & business guidelines
- Impact and Influence: Develops and uses effective strategies to influence others or to gain their support. Open Communication and listening: Ensures an accurate understanding and acts in a way that facilitates open exchange of ideas and information.
- Organisational Awareness: Understand the agendas and perspectives of others; able to recognise and effectively balance the interests and needs of one's own group with those of a broader organisation.
- Planning and Organising: Effectively identifies, plans, schedules, and co-ordinates the resources (People, material, information, time) required to accomplish your goals.
- Must be willing to travel 30%-40%
-
Marketing Manager
5 days ago
AGM Infraprojects Pvt. Ltd. Gurugram, IndiaCompany Description: · Welcome to AGM Infraprojects Determining clients' needs and financial abilities to propose solutions that suit them. · We are a leading channel partner of reputed real estate agencies dedicated to helping you find your dream home or investment property. Wit ...
-
Marketing Manager
3 days ago
Expambit Gurugram, IndiaSalary Range: 10,00,000 to 25,00,000 Per Year · Company Description · Expambit is a media agency that specializes in providing budgeted solutions to resolve digital concerns. Our mission is to empower businesses by helping them navigate the digital landscape and achieve their mar ...
-
Marketing Manager
1 week ago
Expand My Business Gurugram, IndiaAbout Expand My Business: Expand My Business is Asia's largest managed marketplace for digital services. We offer services in the digital space, broadly divided into four verticals: IT Development, Digital Marketing, Web 3.0, and Resource Augmentation. We operate with a pool of v ...
-
Manager - Marketing
3 days ago
United We Care Gurugram, IndiaMarketing Manager · About United We Care: · United We Care is an innovative mental health startup dedicated to transforming the landscape of mental wellness. By leveraging cutting-edge technology and compassionate care, we strive to make mental health support accessible and effec ...
-
Marketing Manager
26 minutes ago
juSTa Hotels & Resorts Gurgaon, IndiaJob Title: Marketing Manager · Company: jüSTa Hotels and Resorts · Location: Gurgaon, Haryana · About Us: · jüSTa Hotels and Resorts is India's fastest growing small luxury hotel and resorts chain is a dynamic and innovative hotels company. We pride ourselves on delivering except ...
-
Marketing Manager
25 minutes ago
PeopleGene Gurgaon, IndiaResponsibilities: · End-to-end content creation and management across social media platforms · Focus on growing the audience and subscribers on Instagram · Building online and offline communities in the Healthy Food & Beverage space · Lead influencer marketing initiatives · Manag ...
-
Marketing Manager
5 hours ago
juSTa Hotels & Resorts gurgaon, IndiaJob Title: Marketing Manager · Company: jüSTa Hotels and Resorts · Location: Gurgaon, Haryana · About Us: · jüSTa Hotels and Resorts is India's fastest growing small luxury hotel and resorts chain is a dynamic and innovative hotels company. We pride ourselves on delivering except ...
-
Marketing Manager
5 hours ago
Milliman gurugram, India Full timeJob Summary: · Reporting directly to the Asia-Pacific Head of Marketing (based in Singapore), the Marketing Manager- Asia-Pacific is key to helping the multiple practices in the region grow their business with the help effective marketing planning strategy. It's an exciting and ...
-
Marketing Manager
5 hours ago
Michael Page gurugram, IndiaAn opportunity to work with a global leader in the automobile industry · Opportunity to work in a high visibility role · About Our Client · Our client is a leading manufacturer of motor vehicles. They are growing massively and are looking for a Marketing Manager who will be r ...
-
Marketing Manager
5 hours ago
Acme Services Private Limited gurgaon, IndiaJob Description: · Brand Strategy Support: · Collaborate with the Brand Lead to develop and execute brand marketing strategies that align with our company's vision and goals. · Assist in maintaining brand consistency across all communication channels. · Efficiently handled ATL ...
-
Marketing Manager
5 hours ago
PeopleGene Gurgaon, IndiaResponsibilities: · 1. End-to-end content creation and management across social media platforms2. Focus on growing the audience and subscribers on Instagram3. Building online and offline communities in the Healthy Food & Beverage space4. Lead influencer marketing initiatives5. Ma ...
-
Marketing Manager
5 hours ago
PeopleGene gurugram, IndiaResponsibilities: · End-to-end content creation and management across social media platformsFocus on growing the audience and subscribers on InstagramBuilding online and offline communities in the Healthy Food & Beverage spaceLead influencer marketing initiativesManage PR for the ...
-
Marketing Manager
2 weeks ago
AkzoNobel Gurugram, IndiaWe supply the sustainable and innovative paints and coatings that our customers, communities – and the environment – are increasingly relying on. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. ...
-
Marketing Manager
5 hours ago
Skill Ventory gurugram, IndiaRoles and Responsibilities · Develop and manage the brand strategy as well as corresponding brand elements in order to maximize the brand & equityConceptualize brand-led ideas that can elevate brand awareness, recall, and positioning in our target segmentResponsible for continu ...
-
Marketing Manager, Consumer Marketing
1 week ago
Trusted Media Brands Gurugram, India Full timeAbout Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Bloom ...
-
Marketing manager
1 week ago
Employment service solutions Gurgaon, India Full timeHiring for sales industry candidate.A real estate agent who helps clients buy a property is sometimes called a buyers agent or selling agent. Buyers often turn to real estate agents when theyre in the market to buy a property, such as a new office space. Because real estate agent ...
-
Michael Page gurugram, IndiaBe a part of profitable 20 year old Indian SaaS firm · Be a part of the leadership group · About Our Client · Profitable 20 year old Indian SaaS firm · Job Description · Leading the entire marketing function · Leading a high performing marketing team · The Successful App ...
-
Assistant Marketing Manager, Consumer Marketing
25 minutes ago
TMB (Trusted Media Brands) Gurgaon, IndiaAbout Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Blooms ...
-
Assistant Marketing Manager, Consumer Marketing
5 hours ago
TMB (Trusted Media Brands) gurgaon, IndiaAbout Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Blooms ...
-
Assistant Marketing Manager, Consumer Marketing
5 hours ago
TMB (Trusted Media Brands) gurgaon, IndiaAbout Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Blooms ...
Marketing Manager - gurugram, India - Abbott
Description
RESPONSIBILITIES:
Other skills
Experience: 4 – 6 years in the Medical Device Industry / Healthcare Industry