Jobs
>
Gurgaon

    Senior Digital Marketing Manager - Gurgaon, India - Haleon

    Haleon
    Haleon Gurgaon, India

    10 hours ago

    Haleon background
    Full time
    Description

    Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question.


    With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business.


    This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special. Job Purpose As a Digital Marketing Manager, you will lead an integrated set of digital, multi-channel marketing functions to rapidly and efficiently respond to business needs. This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

    Key responsibilities

  • Digital Strategy Development: Develop and execute a holistic digital marketing strategy aligned with business objectives and industry trends.
  • Identify and capitalize on digital opportunities to enhance brand positioning and market share.
  • Implement strategies to enhance the digital brand identity and foster customer engagement.
  • Content Marketing: Develop and oversee the creation of compelling digital campaign and always on content across all Digital Platforms
  • Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Budget Management: Develop and manage the digital content marketing budget efficiently, ensuring optimal allocation of resources for maximum impact. Online Presence Management: Oversee the optimization of the brand's website and manage the brand's presence across various digital platforms.
  • SEO and SEM Optimization: Implement effective search engine optimization (SEO) strategies to improve organic search rankings.
  • Manage search engine marketing (SEM) campaigns to maximize visibility and ROI.
  • E-commerce Growth: Collaborate with the e-commerce team to create consumer communication to drive online sales and improve the overall digital shopping experience.
  • Develop and implement the D2C strategy to drive online sales and brand growth through direct customer engagement.
  • Manage the end-to-end D2C operations, including website management, product assortment, pricing, promotions, and customer experience.
  • Collaborate with cross-functional teams to ensure seamless integration and alignment of D2C initiatives.
  • Analyse market trends, consumer behaviour, and competitive landscape to identify opportunities for growth and differentiation in the D2C channel.
  • Develop and execute A/B testing and optimization strategies to improve website performance, user experience, and conversion rates.
  • Analytics and Reporting: Utilize analytics tools to track and analyse key performance indicators (KPIs).
  • Be primary contact of Digital Governance and ensure all Digital Tech platforms & brand assets (Social handles, Youtube channels etc) are compliant and go through regular compliance checks

    • Knowledge & Experience Required:

  • Bachelor's degree
    • 8+ years of experience in digital marketing
  • Expert understanding of the digital landscape and how it can be used to support and develop the brand. Proven experience in digital marketing in an agency, CPG company or telecom
  • Experience of digital tech projects management and implementation
  • Strong analytical skills – strong problem-solving skills, communicates in a clear and succinct manner and effectively evaluates information / data to make decisions; anticipates obstacles and develops plans to resolve
  • Proficiency using tools to track and report asset traffic and metrics
    • Understanding of the principles of design for digital communications
    • Experience in engaging with reputed digital agencies
  • Keen understanding of brand positioning, brand strategies and demonstrated ability to carry this understanding into the digital space

    • Preferred Qualification:

  • MBA
    • Deep understanding of multi-channel marketing strategies
  • Ability to influence without authority
    • Strong verbal and written communication skills


    • Why Haleon?


    Our values and expectations are at the heart of everything we do and form an important part of our culture.


    These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As Haleon focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities:

  • Operating at pace and agile decision-making – using evidence and applying judgement to balance pace, rigour and risk.
  • Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution.
  • Continuously looking for opportunities to learn, build skills and share learning.
  • Sustaining energy and well-being
  • Building strong relationships and collaboration, honest and open conversations.
  • Budgeting and cost-consciousness

    • Diversity, Equity and Inclusion


    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.


    We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. Care to join us. Find out what life at Haleon is really like

    Care to join us. Find out what life at Haleon is really like

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

    Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

    Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon's compliance to all federal and state US Transparency requirements.

  • Devyani International Limited

    Marketing Manager

    3 days ago

    Devyani International Limited Gurugram, India

    The ideal candidate will be a professional who assists with ongoing marketing campaigns by collecting audience feedback, creating graphs, charts, and slides to present to decision-makers, and conducting market research to understand the target audience.​ · Responsibilities · Prep ...

  • juSTa Hotels & Resorts

    Marketing Manager

    3 days ago

    juSTa Hotels & Resorts Gurugram, India

    Job Title: Marketing ManagerCompany: jüSTa Hotels and ResortsLocation: Gurgaon, Haryana · About Us: · jüSTa Hotels and Resorts is India's fastest growing small luxury hotel and resorts chain is a dynamic and innovative hotels company. We pride ourselves on delivering exceptional ...

  • Vimerse Infotech Inc

    Marketing Manager

    2 days ago

    Vimerse Infotech Inc Gurugram, India Full time

    Role: Marketing Manager/ Branding Manager · Location - Gurgaon, Haryana · No. of year of Experience :- 8-10 years · Education - Graduate or MBA · Age - 40 Years (Maximum) , Only Male candidates can apply · Preferred Industry - Home and Furniture · Key Result Areas( Max 4-5) · 1. ...

  • TalentXO

    Marketing Manager

    2 days ago

    TalentXO Gurugram, India Full time

    Role & Responsibilities · Should have Brand promotion experience · Should be able to maintain social calendar · Experience in participating exhibitions · Experience in managing performance marketing for sales. · Lead generation through campaigns, emails, and WhatsApp · Experience ...

  • AkzoNobel

    Marketing Manager

    6 days ago

    AkzoNobel Gurugram, India

    We supply the sustainable and innovative paints and coatings that our customers, communities – and the environment – are increasingly relying on. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. ...

  • Trusted Media Brands

    Marketing Manager, Consumer Marketing

    20 hours ago

    Trusted Media Brands Gurugram, India Full time

    About Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Bloom ...

  • Employment service solutions

    Marketing manager

    15 hours ago

    Employment service solutions Gurgaon, India Full time

    Hiring for sales industry candidate.A real estate agent who helps clients buy a property is sometimes called a buyers agent or selling agent. Buyers often turn to real estate agents when theyre in the market to buy a property, such as a new office space. Because real estate agent ...

  • TMB (Trusted Media Brands)

    Assistant Marketing Manager, Consumer Marketing

    15 hours ago

    TMB (Trusted Media Brands) Gurgaon, India

    About Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Blooms ...

  • AiSensy

    Growth Marketing Manager

    4 days ago

    AiSensy Gurugram, India

    About AiSensy · AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Skullcandy, Vivo, Rentomojo, Physicswallah, Cosco grow their revenues via WhatsApp. · Enabling Businesses with WhatsApp Engagement & Marketing · 750mn+ WhatsApp Messages done betw ...

  • Whirlpool Corporation

    Digital Marketing Manager

    4 days ago

    Whirlpool Corporation Gurugram, India

    This role will conceptualize and execute various acquisition strategies, both paid and organic, and manage comprehensive digital marketing campaigns. This role is pivotal in driving brand awareness, acquiring customers. enhancing digital presence, and analyzing campaign performan ...

  • Redrob by McKinley Rice

    Digital Marketing Manager

    2 days ago

    Redrob by McKinley Rice Gurugram, India

    "Unlock your dream career with us. Connect with renowned employers, enjoy top-notch facilities, and thrive in a vibrant community." · Employer: Senior World · Position: Digital Marketing Manager · Years of Experience: 4-6 years · Community Location: Gurgaon · Employment Type: Fu ...

  • LetsDressUp (LDU)

    Marketing Management Trainee

    2 days ago

    LetsDressUp (LDU) Gurugram, India

    Company Name – LetsDressUp · Location – Gurgaon · CTC – 2 LPA to 3 LPA · Job Title - Marketing Management Trainee · Duration - 6 months (Can be converted full time based on performance) · About us: · LetsDressUp (LDU) is building the most inclusive fashion company for women of Bh ...

  • Cyclitics Digital

    Performance Marketing Manager

    3 days ago

    Cyclitics Digital Gurugram, India

    Job Summary · We are seeking a dynamic and results-driven Performance Marketing Manager to spearhead the development and execution of our digital marketing campaigns. As a key member of our growth-focused marketing team, you will be responsible for driving user acquisition, boost ...

  • Accord Tranaformer & Switchgear PVT. LTD. (Unit of ABL Electricals-Project)

    Sales Marketing Manager

    1 day ago

    Accord Tranaformer & Switchgear PVT. LTD. (Unit of ABL Electricals-Project) Gurugram, India

    " · Company Description · we suggest you enter details here · Role Description · This is a full-time on-site role for a Sales Marketing Manager at Accord Tranaformer & Switchgear PVT. LTD. (Unit of ABL Electricals-Project) located in Gurugram, Noida, Delhi NCR, Chandigarh, Luckno ...

  • Animall

    Performance Marketing Manager

    4 days ago

    Animall Gurugram, India

    As a performance marketing manager, you will be responsible for spearheading our company's efforts in promoting products and managing online presence to drive sales and build brand loyalty. Your main responsibilities will include: · 1. Performance Marketing: · a. Develop and exe ...

  • Leayan Global Private Limited

    Digital Marketing Manager

    2 days ago

    Leayan Global Private Limited Gurugram, India

    The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-mot ...

  • VMock

    Digital Marketing Manager

    1 day ago

    VMock Gurugram, India

    Job Title: Digital Marketing Manager · About the Company: · VMock aims to empower students and professionals along the various phases of their career journey leveraging the power of artificial intelligence. The VMock platform delivers personalized career guidance to job seekers a ...

  • airtel

    B2B Marketing Manager

    2 days ago

    airtel Gurugram, India

    We are on the hunt for a product and regional field marketing manager to develop and execute marketing strategies to increase product awareness and adoption and drive region-specific marketing plan. If you are a data-driven, passionate experienced B2B marketer with demonstrable s ...

  • Trusted Media Brands

    Assistant Marketing Manager, Consumer Marketing

    10 hours ago

    Trusted Media Brands Gurugram, India Full time

    About Us: · TMB (Trusted Media Brands) is the world's leading community-driven entertainment company. Our portfolio of leading brands that includes FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, The Pet Collective, and Birds and Bloom ...

  • Tide

    Performance Marketing Manager

    19 hours ago

    Tide Gurugram, India

    Department - Member Engagement Marketing · Who are Tide? · At Tide, we're on a mission to save businesses time and money. We're the leading provider of UK SME business accounts and one of the fastest-growing FinTechs in the UK. Using the latest tech, we design solutions with SMEs ...