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Noida

    Associate Growth Marketer - Noida, India - Hotelogix India Private Limited

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    Full time
    Description
    Experience- 3-6years
    Work Location- NoidaMode of Work- Work from Home

    What you'll do:

    • Develop and execute the growth plan in conjunction with the Team.
    • Create and deliver marketing collateral to run campaigns.
    • Identify opportunities to implement and then innovate world-class campaigns.
    • Identify and develop channel opportunities with technology partners.
    • Own and execute events, webinars and performance marketing campaigns.
    • Own and execute affiliate marketing and community building.
    • Report, recommend and iterate on campaigns to drive increased ROI.
    • Identify opportunities, threats and challenges in markets and act accordingly.
    • Working closely with data, sales and product.

    Perform keyword research and competitor analysis to create strategic content plays for new content, content optimization and new content formats.

    Devise content roadmap and plan for middle and bottom of the organic funnel.
    Lead projects from inception to completion with detailed opportunity assessment and impact reporting.

    Monitoring and analyzing market trends and competitive landscape, and providing insights and recommendations to the broader team.
    Account based Marketing
    Influencing the pricing and packaging strategy

    Experience in B2B product marketing, ideally in the SaaS space
    Excellent written and verbal communication skills,
    Experience developing and executing go-to-market plans
    Strong ability to work collaboratively with cross-functional teams, including product, sales, and marketing
    Experience partnering with sales teams to drive revenue and adoption

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