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    Digital Marketer - Chennai, India - Industrial Support Services

    Industrial Support Services
    Industrial Support Services Chennai, India

    1 day ago

    Default job background
    Full time
    Description

    Job Overview

    We are seeking a highly motivated and creative Digital Marketer to join our team. As a Digital Marketer, you will be responsible for developing, implementing, and managing our digital marketing campaigns and strategies. The ideal candidate should have a solid understanding of digital marketing tactics and a passion for driving brand awareness and customer engagement. This is a junior-level position with 1 to 3 years of experience.

    Qualifications and Skills

    • Bachelor's degree in Marketing, Business, or a related field
    • 1 to 3 years of experience in digital marketing or a related role
    • Proven track record of developing and implementing successful digital marketing campaigns
    • Strong knowledge of digital marketing tactics, including SEO, SEM, social media, email marketing, and content marketing
    • Familiarity with marketing automation tools and platforms (e.g., HubSpot, Mailchimp)
    • Excellent analytical and problem-solving skills
    • Creative thinking and a passion for staying ahead of industry trends
    • Strong written and verbal communication skills
    • Ability to work independently and as part of a team
    • Attention to detail and ability to manage multiple projects

    Roles and Responsibilities

    • Develop and implement digital marketing campaigns and strategies to drive brand awareness and customer engagement
    • Manage and optimize social media platforms, including creating and scheduling content, monitoring performance, and engaging with followers
    • Conduct keyword research and optimize website content for SEO
    • Create and manage email marketing campaigns, including segmentation, automation, and performance tracking
    • Monitor and analyze website and social media analytics to identify trends, insights, and areas for improvement
    • Collaborate with cross-functional teams, including design and development, to create and optimize digital assets
    • Stay up-to-date with industry trends and emerging digital marketing technologies
    • Provide regular reports and analysis on digital marketing performance, including ROI and KPIs
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